After Double 11, the Chop Party relied on good reviews to return cash, and the platform does not allow it, the lawyer said
Sino-Singapore Jingwei Client, November 18th (Chang Tao) "I saved a box of praise cashback cards, and I pointed to this for dinner in the second half of the month." "It's true, the praise cashback is after Double 11. The main source of income." "The good reviews are cash back 68 yuan, the cartons are sold for 12 yuan, and the'blood back' is successful after Double 11!" "Skills can be killed but not insulted. I will not give praise for 2 yuan!"
After Double 11, while the "Chop Hand Party" was immersed in the joy of unpacking, it also faced the choice given by the merchant: "Dear, give me a good comment, you can receive a red envelope of 3 yuan." Although you are a little dissatisfied with the product, But in the face of the temptation of red envelopes, can you give this praise?
The China-Singapore Jingwei reporter noticed that, in addition to the temptation of "returning good reviews", many users have received fancy reviews from businesses after Double 11.
At present, the e-commerce platform does not support disallowing "rebate for praise", and the platform will also issue warnings for businesses that frequently ask users for praise.
The lawyer said that asking for praise is not illegal, and consumers have the right to decide.
Photo by Chang Tao, New Jingwei in the data map
"After Double 11, I relied on praise to return to live a humble life"
"I found a few positive cashback cards in a pile of express packaging garbage, but I completely forgot which ones they corresponded to. I lost a few huge sums of money, and I feel tired of it."
Speaking of the episode after Double 11, college student Qiqi couldn't laugh or cry.
"In fact, there are usually good cash back cards in online shopping express boxes, but most of them are ignored. There are many double 11 express delivery, and good cash back cards add up a lot of money." Qiqi said, as long as the goods are not particularly bad, the past, She would give praise and earn the money.
The China-Singapore Jingwei reporter learned that after Double 11, there are not a few "hands-up parties" like Qiqi who return to "return blood" through praise.
Some netizens said on social media, “Before I was young and vigorous, I didn’t care about a few dollars, but now the happiest thing is to earn 3 yuan in cash back after online shopping.” “I was flattened by my life, and I started to care about the rewards. Now the two dollars are now." "Why is it so poor? I'm going to check out the good reviews and cash back. There are not more than a dozen orders without good reviews." "Current sources of income, check the good reviews in the express box." "Spend 2.9 I bought a pack of headband for RMB and received a 3 RMB credit card. I was instantly messed up..." "It's okay when I'm idle, I send good credit cash back to all merchants who buy things on Double 11, and then earn a few minutes. More than 200 yuan."
However, some netizens said that they would not give praise if they are not satisfied with the product because of the small favor of the merchant returning the red envelope.
A netizen "a reliable and interesting person" said, "After the online shopping is received, the merchants will use the positive feedback as a bait to let users write good reviews. Many people will go against their conscience and give exaggerated praise for a little benefit. Finally, everyone The comments that I see are meaningless and gradually enter a society of mutual harm. We often say that the social atmosphere is bad, and it is just a little bit of damage. Therefore, this year I insist on objective evaluation and start with me and stop using my conscience to exchange coupons."
Beijing white-collar Xiao Tang also said, “Many of my favorite stores are engaged in praise rebate activities. I don’t know why, as soon as I encounter this kind of activity, I feel good about it. If the goods and services are good, I have no problem with the praise. I will also accept the red envelopes given by the merchants. But if I am not satisfied with the goods, I will not give good comments for the red envelopes."
In addition, a reporter from Sino-Singapore Jingwei noted that not only consumers have the trouble of being asked for favorable reviews by merchants, but sometimes sellers also encounter buyers who require red envelopes for favorable reviews.
A home user seller told a reporter from Sino-Singapore Jingwei that they met a buyer two days ago. Because the lid of the 39 yuan water glass was cracked, they asked for 20 yuan compensation. In addition, they also asked for a 5 yuan red envelope for good reviews. The bad reviews say it is fake.
Another seller also said that nowadays, more consumers are asking merchants for good reviews and cashback. To a large extent, "good reviews" has become the cost of merchants.
Users encounter fancy to praise
According to the summary of the Sino-Singapore Jingwei client, the ways and contents of sellers asking for praise are all kinds. In addition to the lure type of red envelope cashback, there are also selling type, threatening type and frantic bombing type.
Selling miserable type: I'm really sorry to disturb you like this.
But I really can't help it. Can you order a full star for the fruit you bought online?
Performance during the trial period, please help me, thank you.
Is your elder brother here? I have not responded to the message online. Please give me a good comment on the linen tablecloths I bought. If the performance fails, my sister will be fired.
Intimidating type: dear, are you there?
The carpet you bought in our shop a few days ago has not been well received. If you do not give a review, the customer service will not be able to send you text messages all the time.
For the sake of your peace, can you give me a good comment? No comment.
In addition, the small customer service also knows your residential address.
Frenzy bombardment type: Simply put, not only do you ask for praise on the platform, but you also send text messages and phone calls to your mobile phone to ask for praise, multiple times a day.
Platform: Do not allow positive feedback and do not accept reports
A reporter from China-Singapore Jingwei noted that the current mainstream e-commerce platforms do not advocate not allowing the cashback of good reviews, but they do not accept reports for the time being, and cannot help consumers defend their rights.
Taobao customer service stated that the seller’s promise of cashback for good reviews/cashback for review is the seller’s private commitment, which violates Taobao’s original intention of evaluating products. The evaluation is to allow buyers and sellers to express their true feelings regarding fairness and freedom of transactions, and also to others Member reference and tips.
If rebates are used to induce praise, it will mislead more consumers, so Taobao cannot help consumers defend their rights.
Taobao customer service said that Taobao does not support the disallowing of cashback for praise, and does not accept reports for cashback for praise for the time being.
Taobao, as the platform regulator, will follow up by improving relevant rules and mechanisms to restrict sellers' such behavior, hoping to create a more fair and honest shopping environment.
As a user, "seek truth from facts and fill out the evaluation."
Jingdong customer service also said that if you don’t want to give a good review of the product, you can leave it out, or you can contact the merchant without sending a text message (asking for a good review).
However, the platform will also issue warnings for businesses that frequently ask users for praise.
During Double 11 this year, the user Coco was "madly bombarded" by merchants urging praise text messages.
Unbearable, Coco filed a complaint to the platform about the merchants frequently sending it asking for praise.
Soon, Cocoa received feedback from the platform.
"In response to your feedback that the merchant has frequent contact to ask for praise, the seller has been instructed to stop the behavior immediately. If you receive feedback from other buyers again in the future, the seller will be dealt with seriously."
Lawyer: It is not illegal to ask for praise, consumers have the right to decide
A reporter from China-Singapore Jingwei noted that cash-back praise not only exists in the field of online shopping, but also in food delivery and other industries, such as receiving red envelopes and sending pictures.
Regarding the seller's request for favorable comments, some lawyers said that it is not illegal for sellers to request favorable comments from consumers, and the final decision is in the hands of consumers.
However, if consumers encounter frequent harassment and intimidation from sellers, they can complain to the platform or relevant departments.
Zhao Zhanzhu, a lawyer at Beijing Yunjia Law Firm and a special researcher at the Intellectual Property Research Center of China University of Political Science and Law, said, “Sellers ask consumers for good reviews by giving red envelopes, soft coercion, etc., which is strictly not illegal. If sellers threaten , Insults, and frequent harassment, then consumers can complain to the platform. The right to decide whether to give praise is in the hands of consumers, and consumers’ evaluations should still be based on objective facts, which is conducive to building a benign e-commerce credit Evaluation System."
However, the China-Singapore Jingwei reporter noted that the "E-Commerce Law" that came into effect in 2019 stipulates that e-commerce operators should disclose product or service information in a comprehensive, truthful, accurate and timely manner to protect consumers' right to know and to choose. ; E-commerce operators shall not conduct false or misleading commercial propaganda by fictitious transactions, fabricating user reviews, etc., to deceive or mislead consumers.
In response to the practice of "returning good reviews" for online shopping, Meng Huixin, an assistant analyst at the Legal Rights Department of the E-Commerce Research Center of Net Economics, believes that this is suspected of illegal competition, is an act of unfair competition, violates consumers’ right to know, and does not It is conducive to the construction of social integrity and violates laws and regulations such as the Consumer Rights Protection Law and the Anti-Unfair Competition Law.
In addition, the “rebate for praise” is contrary to the original intention of the e-commerce platform to set up the “reputation evaluation”, which not only makes the reputation evaluation rules meaningless, but also harms the overall interests of consumers.
Meng Huixin believes that "Cashback for praise" is essentially an e-merchant bribery of consumers through currency cashback, inducing consumer entities to make non-objective evaluations of the transactions of products and sellers.
This behavior seriously infringes other consumers' right to know and harms the interests of other consumers. It not only undermines the fair transaction rules of the e-commerce platform, but also undermines the integrity rules and integrity culture of the e-commerce platform.
Meng Huixin believes that this kind of behavior must first be governed by law, and such businesses must not be merciless; secondly, there must be a certain degree of binding force on online shopping platforms, and severe punishments must be given to serious circumstances.
"Consumers have to learn to settle accounts and give'praise' against their will, so as to get two yuan, which seems to be earned, but everyone digs holes like this, everyone will be a victim. Compared to the two yuan'reward' received, In fact, it loses more, which is the least cost-effective." Meng Huixin said.
(Zhongxin Jingwei APP)
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