China News Service, September 29, "The venture capital circle often says that pigs can fly in the sky when the tuyere comes. But the problem is that if there are too many pigs, the tuyere may not be enough." September 28, 360 Chairman and CEO Zhou Hongyi attended the award ceremony of the Tianjin "Haihe Talents" Entrepreneurship Competition and the "Entrepreneurship Tianjin" Cloud Summit, and gave a speech on entrepreneurship, "I have been in business for 20 years. It should be said that it is not how successful, but a lot of experience Lessons can be shared with everyone".
Zhou Hongyi said at the meeting that when an outlet can be summarized by various public accounts and successful entrepreneurs, it is often an opportunity for large companies, not necessarily an opportunity for entrepreneurs.
In Zhou Hongyi's view, the outlets and trends are correct nonsense, such as wireless Internet, Internet of Things, smart cities, industrial Internet, etc. These aspects are absolutely correct, but they are meaningless to entrepreneurs.
"The key is what to break the game." Zhou Hongyi pointed out that finding a breaking point is very important for entrepreneurs, because no matter how great a company starts with a small product and solving a specific problem.
Regarding how to find the breaking point, Zhou Hongyi suggested that in the general direction and the track, we should carefully observe who the customer is and who the user is, and think about what their needs are not met and what pain points have not been resolved.
In addition, "Think Different" and innovation are also very important.
Zhou Hongyi said at the meeting, "I have read a lot of business plans, many of which are advertised as'others are doing it' to prove their model is correct, but outstanding entrepreneurs emphasize that I have done what others have not done. Things, and how I am different from others."
"Don't imitate the product form of the giant, but think about the rules of the game that can be different from it." Zhou Hongyi believes that although it is becoming more and more difficult to invent a new technology and new material that has never been before, business history is right. The subversion of the original giants and the market structure is not creative innovation, but innovation in business models and innovation in user experience.
"When 360 hit the security market, it used a free model to subvert it. This is also called'Think Different' and innovation." Zhou Hongyi gave an example.
Finally, Zhou Hongyi emphasized that entrepreneurship and innovation must have perseverance.
"Everyone is full of rosy fantasies about entrepreneurship, but in fact, every time we see a successful startup, it means that there are at least 100 failed companies. So, if someone decides to start a business, we can’t expect to have an idea. It is an instant success, but you must be mentally prepared for repeated defeats and be willing to spend 5-10 years to persist.
It is understood that from June to September this year, Tianjin Municipal Bureau of Human Resources and Social Security took the lead in hosting the first Tianjin "Haihe Talents" Entrepreneurship Competition.
The purpose of the competition is to cultivate new opportunities and open new games, implement the innovation-driven development strategy in depth, promote the construction of important sources of independent innovation and the main source of original innovation, and focus on cultivating a batch of original, original, and leading innovative and entrepreneurial projects to stimulate Enthusiasm for innovation and entrepreneurship from all sectors of society.
The award-winning projects mainly focus on strategic emerging industries such as smart technology, biomedicine, new energy and new materials, energy conservation and environmental protection, and digital creativity. Many independent innovation projects have reached the world's leading level.