Major consumer electronics retailers July: Sales of beauty appliances are strong. Is it due to the new Corona? September 8 19:06
In July, the spread of new coronaviruses continued to spread, and in July, a major consumer electronics retailer sold beauty home appliances such as epilators.
It is believed that people who refrained from using an esthetic shop purchased it for use at home.
According to BicCamera, a major consumer electronics retailer, the sales of the entire group fell by 20% to 10% since March due to the spread of the new coronavirus, but it recovered from around June.
In July this year, it sold well that one of the beauty appliances that can remove body hair by shining light, the epilator, sold twice as much on a monetary basis compared to the same period last year.
It is believed that the new coronavirus has increased the number of people working at beauty salons at home, refraining from using it at beauty salons.
In addition, white goods sold well, and refrigerators sold 1.2 times and drum washing machines sold 1.3 times compared to the same period last year.
It is suspected that the government's uniform cash payment of 100,000 yen might have helped to replace the new one.
In addition, hot plates are selling well so that children can spend more time at home due to temporary school closures so that they can easily enjoy their meals.
Toru Sasaki of BICQLO BIC CAMERA Shinjuku East Exit Store said, "Even when I watch the sales of home appliances, I feel that the new coronavirus has a strong influence. It is at this time that consumers want to enjoy their time at home. I think that the feeling of "is reflected in consumption trends."