A day in the post-covid life: the reason for the definitive boom of technology companies

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• EDUARDO FERNÁNDEZ

  eduardfdz

  Madrid

Updated on Tuesday, 1 September 2020 - 03:09

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Sara has slept well.

The conclusion is not his harvest, but the verdict of the

Health

application

, consulted on a mobile of the same brand.

For some time now, looking at that screen has become the first activity of the day.

The bathroom, a service that for the moment does not offer the new telephony, is in second position, since it offers physical activities today that are irreplaceable in the

environment

, for example the morning shower.

Samsung

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Indeed, not all technology carries a Chinese or US passport.

The South Korean mobile phone giant improved its profit from April to June by 23% compared to that interval of the previous year and also has the forecast to increase its volume of phone sales in this new quarter.

An endless

playlist plays all morning

, no ads.

Sara finds some comfort in thinking that telecommuting brings advantages like ABBA playing at full blast without complaints from colleagues or the need for headphones.

Spotify

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This Swedish company already brings together almost 300 million users in the world, 138 million targeted to its premium model.

Advertising revenue is declining, weighed down by sales from potential advertisers, but subscriptions are increasing apace.

For this company, nine out of every 10 euros already come from this route.

The day starts early, he still doesn't know why, perhaps as an irrational compensation to his bosses for avoiding trips to the office, but first you have to entertain Sara ... junior.

YouTube Kids serves to save, once again, the leisure of the little girl in the house, already on vacation and freed from the tasks that

Classroom marked during confinement.

Google

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The search engine is now omnipresent, from the Android mobile operating system to the YouTube video platform, through its strength in the cloud, with Google Cloud, or among voice assistants, with Home.

YouTube Kids, for example, breaks download and retention records for its users, the smallest in the house.

Enter the call from Teams, from

, an application that manages to bring together

those who were previously in the coffee machine, first, and then in a meeting room.

The bosses have taken advantage of a trial period facilitated by this application, but they all assume that the company will pay for the subscriptions in the future, given the success of these virtual meetings.

Microsoft

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Such is the rise of Teams as a tool for teleworking that Microsoft already enables meetings with up to 20,000 participants.

The house of the Windows operating system, which also controls the Slack messaging system and the LinkedIn social network for professionals, continues to revalue on the stock market, despite the closure of stores due to the pandemic.

The digitization of companies also enhances its cloud system, Azure, which already has a turnover of more than 42,000 million euros each year.

During the morning, Sara is waiting for two more remote meetings, with two contacts that she has not taken long to add on LinkedIN: one of the clients has called her through

;

the other, through

, from Cisco, with the reminder that the agreed project is due today.

Sara looks askance, with a nostalgia that borders on irrationality, the icon of

, who during Saturday night of the state of alarm - and a glass of wine through - facilitated her talks with friends, many of whom she has not even been able to see since then.

Zoom

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The well-known tech giants come from California, but also some companies that have suddenly gained an unusual volume.

Between February and April, Zoom Video Communications achieved a net profit of around 24 million euros, a figure that is striking when compared to the 176,000 euros recorded in the same period of the previous year.

During the confinement, the company calculated its faithful base at 300 million daily users.

Despite having been distracted for a quarter of an hour by

, looking for new shelves for her daughter's bedroom, the first version of the project to be sent is ready, so she proceeds to upload it to her company's

, a

environment

which, coincidence or not, also belongs to Amazon, specifically to the Web Services branch of that company.

Amazon

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Three of the great socioeconomic currents raised by the Covid-19 earthquake are the aforementioned cloud computing, electronic commerce and audiovisual consumption, for example through Twitch or Prime Video.

This company dominates all these areas, in such a way that it doubled its profits in the toughest quarter of the pandemic, above 4.4 billion euros.

In the era of ERTE, the company led by Jeff Bezos has increased its workforce by 175,000 employees.

You don't have to get up from your chair to check that the fridge is practically empty.

He has reviewed it from his mobile, connected to the refrigerator, both from the Samsung brand.

Again, what a remedy,

be resorted to at home

, after tug of war with his daughter to find an appetizing menu that is healthy enough.

Glovo

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Not even in the empty Spanish streets during the state of alarm Glovo's yellow backpacks were missing.

The start-up that emerged in Barcelona has expanded to 156 new Spanish cities from January to June, doubling its territorial footprint, to which are added 17 Portuguese towns that will also be visited by

.

You have to eat quickly, because it's time for a medical check-up for the least of the

.

The metro connection requires two transfers and this is not a day to neglect work.

Although he usually uses

, this time he opts for

, both on the way out and on the way back.

The girl asks about the car, certainly strange: it is a

, the driver explains satisfied.

Tesla

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Beyond the puddles in which the entrepreneur Elon Musk gets into when he enters to argue, his company does not stop.

If there is a car brand committed to technology - and to the environment - it is Tesla, and in the midst of the collapse of the motor industry, its data advances.

The manufacturer accumulates four quarters with benefits and also plans a new large factory in Texas.

For the mother, occupying the back seat makes it easier to respond to the bombardment of messages, surely coming from the web version of WhatsApp: her own experience dictates that this private messaging tool belonging to

has ended up being extended also in the work environment ;

just in case, you don't dare uninstall

from your mobile.

Facebook

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During the coronavirus crisis, Mark Zuckerberg was held accountable in the US Congress and suffered a boycott of brands that removed ads on Facebook for their alleged wide sleeve with hate messages.

Outcome?

Compared to the same quarter of the previous year, Facebook's advertising business rose 10% in the months of the health crisis.

Instagram and WhatsApp fall under the umbrella of the largest social network on the planet.

Without vehicles involved, the end of the day at home is accelerated even more: it is necessary to supervise that the girl connects safely to her piano lessons.

It is impossible to go to the gym at this time, but there is a YouTube channel that Sara became fond of during the state of alarm, with yoga classes to give and take.

Luckily, some don't even last 20 minutes.

Soon there is something to cook for the night, as the midday order has taken a toll on the calculated budget of this single-parent family.

Suddenly, the bell ?:

purchase

arrived just this afternoon.

She didn't even remember ...

Day

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Proximity offer and

sale

.

Dia, on the brink of bankruptcy just a few months ago, is based on these two pillars to show the relevance acquired by supermarkets, especially at the beginning of the state of alarm.

The new directive even already glimpses profitability.

After dinner,

.

Your daughter does not grant alternatives in that regard every night.

Netflix

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Netflix filming was halted around the world, okay, but its subscriptions soared in coincidence with the crisis: 10.1 million in the second quarter (7.5 million expected) more, for a total of 193 million .

In those disastrous months for the economy, the

benchmark

recorded earnings of over 630 million euros, 166% more than from April to June 2019.

The girl mechanically uses the

TV she asked for as a Christmas present.

Manzana

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The impact of the coronavirus was obvious to Apple: from the shutdown of the Chinese economy to the decline in the spending capacity of Western households.

However, the iPhone company exemplifies the revaluation of

to hitherto unknown limits, with a record capitalization of around two trillion dollars, more than 1.6 trillion euros.

At least, the mother feels closer to her than when she locks herself in her room to play with strangers on

or to see and be seen on

.

TikTok

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Kids from all over the world record dances and launch them into the world from their mobile via TikTok.

Well, such a trivial habit conditions the investments of large technology companies and even represents one of the new points of friction in the trade war between the US and China.

Microsoft tries to close the purchase of this application from ByteDance, while Instagram, from Facebook, confronts it with its own version, Reels.

Donald Trump says that, thanks to this

, China optimizes its communist propaganda, but Sara is more concerned that anyone can watch the dances of a minor.

When he finally sleeps little, it actually happened throughout the series reviewing

of

, Sara will

review pending filmography of Ingmar Bergman, available on Amazon Prime Video.

She immediately falls asleep on the couch and, before going to bed, she wonders when the hell she signed up for this service;

well, in this and in some more.

Tomorrow, with time, she will think about it calmly ... as soon as she is given a break.

According to the criteria of The Trust Project

Know more

• Instagram

• Spotify

• WhatsApp

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