The history of 28-year history of Isetan Bangkok

The history of 28-year history of Bangkok Isetan begins due to intensifying competition at 1:55 on September 1

In Thailand, where commercial facilities have been opening one after another and competition is intensifying, “Bangkok Isetan”, which has been operating for 28 years, closed on the night of the 31st of last month.

The store was closed at Mitsukoshi Isetan Holdings department store "Bangkok Isetan".

The department store, which opened in 1992, has been serving Japanese customers and merchandise in anticipation of growing Southeast Asian demand, and has consumed Thai customers and Japanese expatriates.

However, in recent years, competition intensified in Bangkok, such as the opening of commercial facilities, and although Isetan had secured a profit in Bangkok, the latest sales were around 70% of the peak of 1997. It was

Under these circumstances, we were unable to come to terms with the lease agreement with the large-scale shopping mall we had lived in, so we decided to close the store in March.

On the last business day, the 31st of last month, shoppers mourning for the remnants were taking pictures with their smartphones.

Then, late last night, local time, we kicked off 28 years of history.

A 28-year-old Thai woman who came shopping said, "I'm very sad because I liked shopping at the food counter. I don't know where to buy ingredients in the future."