China News Service, Lhasa, August 13th (Jiang Feibo Gongsanglam) Snowdon Festival, Tibetan means the festival of eating yogurt, so it is also called "yogurt festival." Because of the grand performances of Tibetan opera and the grand ceremony of Buddha drying during the Xuedon Festival, it is also called "Tibetan Opera Festival" and "Buddha Exposure Festival". The Lhasa City of Tibet Autonomous Region has recently released information successively, announcing this year's Snowdon Festival, holiday notices, and holding travel promotion conferences, etc., and issued invitations to create momentum for the Snowdon Festival and attract travel enthusiasts from all over the country.

On August 12th, Lhasa city held a large-scale tourism promotion conference of "Holy Lhasa Enjoy Snowdon" to create momentum for the Snowdon Festival. Photo courtesy of Lhasa Tourism Development Bureau

  It is reported that the 2020 Lhasa Snowdon Festival is scheduled to be held in Lhasa, Tibet from August 19th to 25th. This time it adopts a government-led, enterprise-participated, and market-oriented operation model to coordinate the promotion of epidemic prevention and control and economic and social development, and focus on the cultivation of festival industries Enrich the people with Lemin.

  On August 12, in order to further promote the recovery of Lhasa's cultural tourism industry and promote high-quality tourism development, Lhasa, Tibet officially held a large-scale tourism promotion conference "Holy Lhasa Enjoy Snowdon". This promotion conference focused on the Lhasa series For tourism itinerary products, Lhasa Tourism Development Bureau has awarded licenses to the seven key rural tourism villages issued by the Ministry of Culture and Tourism.

The picture shows the city scenery of Lhasa, Tibet. (Data Map) Photo by Jiang Feibo

  Ni Rong, deputy director of the Lhasa Tourism Development Bureau, said that during the Snow Festival this year, Lhasa has launched many high-quality routes. There are one-day and two-day routes, mainly rural tours, with the purpose of attracting more tourists. Can go outside, feel the natural scenery of the plateau and experience the unique folk culture of Tibet.

The picture shows visitors experiencing Nam Co Hiking Conference during the 2019 Snowdon Festival. Photo by Zhang Wei

  According to Dawa Puncuo, head of the Potala Tourism and Culture Group in Lhasa, Tibet, with the effective control of the domestic new crown pneumonia epidemic, Lhasa tourism has gradually recovered, especially after entering August, signs of Lhasa tourism boosting recovery gradually appeared. "At present, judging from the data of Nam Co Scenic Area and the large-scale live-action drama "Princess Wencheng", it has reached 90% of the same period last year." He said, this also proves that Lhasa's tourism has entered a normal and normal state. The promotion phase. (Finish)