Our reporter Li Jialin, Yang Xuecong, Ao Rong
The 2020 China International Trade in Services Fair with the theme "Global Services, Mutual Benefits and Sharing" will kick off in early September. This is the first major offline international economic and trade event held by my country since the outbreak of the epidemic. In this special year of 2020, in order to create "the world's most influential international service trade exhibition", this session of the Service Trade Fair will focus on the goal of "internationalization, specialization, marketization, technology and appreciability". Work hard to advance various preparations.
Build an online and offline sharing platform
The reporter learned from the conference preparatory group that the current service trade fair has established a "1+8+N" exhibition model by integrating resources. "1" is a comprehensive exhibition area, including the preface hall, public health and epidemic prevention zone, country, province, region and city zone, and service trade enterprise zone, focusing on displaying the latest trends, latest technologies, and latest products of domestic and foreign service trade development. "8" is 8 industry special exhibitions, cultural services, financial services, winter sports, tourism services, education services, sports services, service robots, 5G communication services and other special exhibitions will be concentrated on the service trade fair. "N" is to set up several functional service areas according to local conditions to provide supporting services such as negotiation, experience, and catering for exhibitors.
In response to the development trend of the exhibition industry "from physical to virtual, from offline to online" under the background of the epidemic, this year's service trade will build a digital platform based on artificial intelligence, big data, 5G, virtual reality and other technologies to create covering exhibitions , Forum meetings, negotiation and signing, operation management, full-process, full-scene online exhibition platform, creating a new online and offline service trade fair. On June 16, the service trade fair digital platform was officially launched, realizing 8 basic functions including online registration, booth management, negotiation room, and conference management; on July 16, the service trade fair digital platform "cloud exhibition hall" was fully opened Exhibitors settled in, cloud exhibition hall, cloud meeting reservation, project release, smart matching, customer service center and other functions are newly launched.
Show new highlights of digital services
In the first four months of this year, my country’s total service imports and exports totaled 1,514.43 billion yuan, a year-on-year decrease of 13.2%. Traditional service areas were greatly affected by the epidemic, while knowledge-intensive services showed strong resistance to shocks.
The new crown pneumonia epidemic has accelerated the transition from offline operations to the “Internet +” online model, creating new development opportunities for telecommunications, computer and information service trade such as online office and online education, and realizing the digitalization and intelligence of emerging service trade化. This year's Service Trade Fair will create more opportunities for digital service trading companies to exhibit and communicate.
Zhongke Hongba, which produces iris recognition products, reached preliminary cooperation intentions with South Africa and Singapore Chamber of Commerce at last year's service trade fair, laying a foundation for the application and promotion of Chinese iris recognition products in Asia and Africa. Li Xingguang, director of strategic development of Zhongke Hongba, said: "Participating in the Service Trade Fair allows for face-to-face communication with national authorities, institutions and more companies, which not only broadens the industry vision, but also showcases the company's products." This year, Zhongkehong Ba intends to display the smart iris identity verification terminal, which will show its skills during the epidemic, and the newly developed iris smart door lock at the trade fair.
Many 5G application technology companies will also participate in this session. Lanting Digital, which benefits from the 2019 Service Trade Fair, is an innovative solution company focusing on the VR/MR field. “The company signed a contract amount of more than 15 million yuan at the Service Trade Fair last year, and many domestic and foreign 5G application technology companies, media companies, and local radio and television systems took the initiative to connect with us.” Lanting Digital CEO Sun Wenbo told reporters that the company has already It has reached cooperation agreements with foreign telecom operators such as Deutsche Telekom, VIVA in the Middle East, and LGU+ in South Korea. "It is hoped that this year's service trade will allow more countries to see the development of China's VR technology."
Global investment promotion is progressing smoothly
On August 4th, Sun Yao, deputy director of the Beijing Municipal Bureau of Commerce, introduced the investment promotion situation of the 2020 Service Trade Fair. As of August 3, 141 international organizations, embassies in China, foreign business associations and institutions have confirmed their participation. Including 17 international organizations, 65 embassies in China, 59 foreign business associations and institutions, involving 98 countries and regions. The top 30 countries and regions in service trade have institutions and enterprises participating in the exhibition.
In addition, more than 2,000 domestic and foreign enterprises have confirmed their participation in the conference. Among them, there are more than 1,200 offline exhibitors and more than 200 overseas exhibitors; more than 700 online exhibitors and more than 300 overseas exhibitors, with an internationalization rate of 44%. Relevant national ministries and commissions are taking the lead in the formation of a central non-financial enterprise trading group and a central financial enterprise trading group to establish a backbone of domestic exhibitors, conferences, and procurement; 31 provinces, autonomous regions and municipalities across the country and the Xinjiang Production and Construction Corps have established trading groups to organize the region Companies participating in the exhibition.
Sun Yao introduced that the Service Trade Fair has decided to hold more than 100 forums and discussions, including more than 20 forums on hot topics such as the Winter Olympics, digital trade, and 5G communication services.
On August 4, the reporter saw at the construction site of the Olympic Park that temporary outdoor venues were being built, and the first "welcoming door" had taken shape. On the same day, the promotion of the Service Trade Fair was fully launched, and the warm-up promotion videos and posters began to appear in the startup screens of nearly 50,000 media terminals in Beijing’s buses, subways, buildings and nearly 6 million home users' set-top boxes covered by Gehua Cable. (Economic Daily-China Economic Net reporter Li Jialin Yang Xuecong Ao Rong)