China News Network Guangzhou, June 15 (Reporter Cheng Jingwei) The 127th Canton Fair opened on the Internet on the 15th, and about 25,000 companies participated in the exhibition for a period of 10 days. From the original face-to-face negotiation to the "screen-to-screen" live broadcast of goods, Chinese companies have ushered in a completely different Canton Fair.
This is against the backdrop of the global spread of the New Coronary Pneumonia epidemic. The Canton Fair was held in the “cloud” for the first time in 63 years, allowing Chinese and foreign merchants to place orders and do business without leaving the house.
On the morning of the same day, the reporter logged on to the official website of the Canton Fair as a buyer. The online Canton Fair set up 50 exhibition areas, and the exhibits were divided into 16 categories, including electronics and household appliances, lighting, hardware tools, building materials, daily consumer goods, gifts, etc. There are more than 2 million exhibits. You can visit the enterprise virtual booth by searching for products or enterprises.
The gate of the Canton Fair Complex is closed
Entering the exhibitor's live broadcast hall, more than 5000 live broadcasts are in progress at the same time. The reporter saw in the virtual booth of Guangdong Galanz Group Co., Ltd. Through pictures, videos and other means, the company exhibited 211 products such as microwave ovens, ovens and refrigerators. Two salesmen were introducing the products in the live broadcast room. Buyers can communicate with exhibitors in real time and make appointments for negotiation.
Facing the global procurement team, Galanz uses internal competition to select foreign language anchors. Liang Huiqiang, vice chairman of the Galanz Group, said that the live broadcast team is all from the foreign trade business team and has practical experience in overseas live broadcast. "By constantly reviewing, the anchors are very familiar with the product and the market."
The global supply and purchase docking platform on the official website of the Canton Fair has three functions: submitting intent orders, recommending supply products, and intelligent matching of supply and purchase. In the supply and procurement hall of the platform, many overseas buyers have announced their purchase intentions for home appliances, daily-use ceramics, gifts and other products.
Press Office of Guangzhou Municipal People’s Government held the press conference of “Charming New Flower City in Canton Fair of Yunshang”
"Online Canton Fair is a pioneering activity all over the world." Zhu Puzhen, general manager of Guangzhou Light Industry Group Co., Ltd., said that in the past 63 years, the company has participated in every Canton Fair. The online Canton Fair has participated in 27 exhibition areas with a total of 2800 pieces. Exhibits. The company has set up live broadcast rooms in its factories and other areas, and will host at least 200 live broadcasts within 10 days.
Zhu Puzhen said that from face-to-face negotiations with overseas buyers to being a screen-to-screen live broadcast as a celebrity, the company's foreign trade clerk was a little worried, but he was also fully prepared and confident that he would not let go of any order that led to the completion of the order. opportunity.
The Canton Fair is known as the "barometer" and "wind vane" of China's foreign trade. Since its establishment in 1957, the Canton Fair has gone through wind and rain without interruption. In recent years, there are about 25,000 exhibitors in each Canton Fair and about 200,000 overseas buyers, bringing a large number of foreign trade orders to Chinese companies.
Since the beginning of this year, due to the impact of the new coronary pneumonia epidemic, China's foreign trade has suffered greatly. According to the latest data released by the General Administration of Customs, China’s foreign trade imports and exports reached RMB 2.47 trillion in May this year, a year-on-year decrease of 4.9%, an increase from the 0.7% drop in April. In order to stabilize the basic foreign trade foreign investment, expand opening up, and help Chinese and foreign enterprises to develop markets, the State Council decided that the 127th Canton Fair will be held online from June 15 to 24.
Xu Bing, spokesman for the Canton Fair and deputy director of the China Foreign Trade Center, said that holding the Canton Fair on the Internet will not only help prevent and control the epidemic, but also ensure that the Canton Fair, the world’s largest international trade activity, can be carried out normally and can help Chinese and foreign companies to hedge to the greatest extent. The impact of the epidemic has given rise to new opportunities during the crisis and opened up new situations in the face of change. (Finish)