China News Network Lanzhou, June 8 (Shi Jingjing, Nan Ruzhuoma) On the 8th, the Gansu Provincial Department of Culture and Tourism said that from now until the end of the year, Gansu will send a total of 300 million yuan in preferential subsidies related to hotels and scenic spots. Stimulate the consumption of cultural tourism in the province.
The abundance of tourism resources in Gansu ranks fifth in the country. There are 7 world cultural heritages including Dunhuang Mogao Grottoes, more than 7000 ancient cultural relics, and 337 various cave temples. The local natural tourism resources are magnificent and magnificent, and the natural ecology is diverse. There are 8 different climate types distributed from south to north. Desert Gobi, forest grassland, glacier snow mountain, canyon Danxia, oasis wetland, etc. are all over the province.
The picture shows that the Gansu Provincial Department of Culture and Tourism and Ctrip Group signed a strategic cooperation framework agreement to jointly promote the expansion of Gansu's cultural tourism industry and the resumption of business, and the re-entry of the city to a new stage. Photo courtesy of Gansu Provincial Department of Culture and Tourism
The Gansu Provincial Department of Culture and Tourism and Ctrip Group signed a strategic cooperation framework agreement on the 7th, which indicates that Gansu Cultural Tourism and Ctrip Group have established a comprehensive strategic cooperation relationship to jointly develop the cultural tourism market in all directions. Among them, the promotion of subsidies for the benefit of people from Gansu cultural and tourism products was launched in a cooperative way with preferential benefits.
This preferential subsidy benefiting the people took the form of “government cash subsidies, corporate benefiting the people, and Ctrip platform subsidies”. The preferential subsidies for Gansu cultural tourism products mainly include Gansu hotels (including homestays) and scenic spot tickets that cooperate with Ctrip.com. The "Western Train Tour" and "Three District Sanzhou Great Loop Line Train Tour" and other products involve about 9,400 online Gansu hotels (homestays) and more than 200 scenic spots.
The event started in June and lasted until the end of December. It lasted for 7 months and will provide a total of 300 million yuan in subsidies. It is expected to drive 3 billion yuan in direct tourism consumption and generate more than 10 billion yuan in tourism comprehensive consumption. , Consumers" three parties benefit.
During the event, consumers through the Ctrip platform, select online hotels and scenic spots in Gansu to place orders to purchase the above cultural tourism products, you can enjoy the discount broadcast.
The picture shows the scenery of Mogao Grottoes in Dunhuang. (Information) Wang Binyin photo
At the same time, the Gansu Provincial Department of Culture and Tourism, Ctrip Group and Gansu Online Hotels, and scenic spots will combine the big V live broadcast goods and the seasonal and festive events such as the Dragon Boat Festival, summer holidays, National Day and New Year's Day, and launch a rich and diverse series of Huimin consumption activities; design R&D and promotion of themed tourism products and routes, innovative creation of rich and diversified tourism products such as self-driving tours, research tours, "non-legacy + tourism", further stimulating the consumption potential of cultural tourism in Gansu, and jointly promoting the expansion of cultural tourism in Gansu The city has entered a new stage. (Finish)