Dubai Gold and Jewelery Group announced yesterday, four million dirhams for gold and jewelry shoppers, during the Dubai Shopping Festival, which kicks off next Thursday, explaining that with every purchase of 500 dirhams at any of the participating outlets, shoppers will receive a voucher Enables them to win prizes.
The group revealed, during a press interview, yesterday, in cooperation with the Dubai Festival and Retail Foundation, the launch of 13.3 thousand gold coins issued with the slogan "Dubai, the city of gold", expected that the festival offers will increase the sales of gold works by more than 25% during the festival period.
awards
In detail, the Chairman of the Board of Directors of the Dubai Gold and Jewelery Group, Tawhid Abdullah, said, “The group will launch award offers worth up to four million dirhams for shoppers and jewelery shoppers in the Dubai market, during the period of the Dubai Shopping Festival, from the 26th of February until the first of next February. And in coordination with the Dubai Festival and Retail Establishment.
Abdullah added, during a press meeting held by the group in Dubai yesterday, that "200 retailers in the gold and jewelry sector, with 500 stores affiliated to them throughout Dubai, will participate in these offers."
He explained that «with every purchase of 500 dirhams at any of the participating outlets, shoppers will receive one draw voucher that enables them to win different prizes daily, as there will be five winners in the daily raffles during the festival period.
And Abdullah continued, "The first winner will get 25 gold coins, the second will win 20 coins, while the third will get 15 coins, while the fourth will win 10 coins, and the fifth will get five gold coins."
special edition
Abdullah announced a limited special edition of the gold coins bearing the slogan "Dubai, the city of gold" in the English language, explaining that "13 thousand and 300 of them were minted, including 3300 currencies that are given to the winners of the prizes, while the remaining 10,000 coins will be offered for sale as souvenirs in the markets." ».
He pointed out that "the special gold coin that will be put on the market - will be 22 carats with a weight of eight grams." He pointed out that "the number of winners will be increased daily with the addition of three additional winners every Saturday starting from January next, each of them gets five coins Gold when winning. ”
Abdullah said, “Shoppers will be given several opportunities to double the chances of winning two coupons instead of one coupon when purchasing with Visa cards worth 500 dirhams, as (Visa) is a partner to the offers initiative launched by the Gold Group, during the shopping festival period.”
He expected that «the offers that the stores offer, during the period of the Dubai Shopping Festival, will contribute to stimulating sales and increasing them by more than 25%, while increasing the rates of attracting tourists to buy artifacts».
Offers
For his part, said the Executive Director of the Dubai Festival and Retail Festival, Ahmed Al Khaja, that «Dubai Shopping Festival with its celebration of the 25th anniversary of its launch during the new session, worked to expand significantly in the offers offered, so that the region in Dubai will not be free from offering promotional offers Shopping ».
An opportunity for consumers and merchants
"The offers presented during the Dubai Shopping Festival period represent opportunities for consumers to buy at reasonable prices, and get opportunities to win," said Laila Suhail, a member of the Board of Directors and head of the marketing division of the Dubai Gold and Jewelery Group and Executive Director of the Strategic Partnerships Sector of the Department of Tourism and Commercial Marketing in Dubai. On the other hand, it is an opportunity for merchants to stimulate sales. ”
Issuing 13.3 thousand gold coins bearing the slogan "Dubai, the city of gold".
500
Shop in different
Over Dubai is participating
In prizes.