UNIQLO opens its first store in Vietnam. Increasing sales competition December 6th 17:10
Major clothing chain UNIQLO has opened its first store in Vietnam. Vietnam's high economic growth continues, so it is likely that sales competition will intensify due to the succession of overseas famous brands.
UNIQLO opened its first store in Ho Chi Minh, the largest city in Vietnam, and the ceremony was held on the 6th before the opening.
The new store is 3 floors above ground and is 3,100 square meters in size, making it one of the largest in Southeast Asia.
In addition to providing a corner where customers can order their own designed T-shirts, the store also has an expanded sales area for children's clothing, given the large number of younger generations.
While the economy is slowing down in many countries in Southeast Asia due to trade friction between the United States and China, Vietnam has a GDP growth rate of 7.3% from July to September. High economic growth continues.
While the attractiveness of the consumer market is increasing following the strong economy, sales competition is likely to intensify as well-known overseas brands such as “ZARA” in Spain and “H & M” in Sweden have entered the market one after another.
“In addition to high economic growth, Vietnam ’s average age is very young and we can expect dramatic growth. He said, “It was a land that has been made,” and expressed his intention to expand the store in the future.