UAE entrepreneur Mohammed Al Saieri has created the first online platform to market the UAE's traditional abaya designs online, becoming the first electronic network to promote and market modern designs in the field of digital abaya industry, with the support of the Mohammed bin Rashid Establishment for the Development of Small and Medium Enterprises, one of Dubai's economic institutions.
Since the launch of the platform ( https://www.black-line.ae/) earlier this year, Al Sayari has been able to create a network of UAE fashion design professionals.
Facilitate communication
Al-Sayari said that the new platform facilitates communication between consumers on the one hand and UAE cloak designers on the other hand, providing both sides with information to help them accomplish the required work more efficiently and quickly.
Al-Sayari told Emirates Today that the platform serves tailoring work for designers, arranges their work and gives them the characteristics of meeting online orders, as well as delivering them, and introducing consumers to production stages.
Multiple levels
He pointed out that the platform provides multiple levels of designs that suit those looking for new in the world of high-end designs of abayas, explaining that it offers designs for 10 of the top Emirati designers, who are famous for their attractive and well-known designs.
He said the platform caters to the needs of different consumer segments and can follow their orders through the platform.
He pointed out that the designs presented carefully take into account the latest lines of fashion in this area.
High pictures
Sayari said that the platform enables consumers to choose the design that suits them, and then write the data on the sizes they want, until the final stage, where the process of production and delivery, pointing out that the new electronic platform is the first of its kind in the production and design of women's gowns.
He said that the platform provides high-definition images of designs, with data on the designer and ways to communicate with them, and thus leave the room for the user to leave information and choose the appropriate design.
More designers
Al Sayari said he welcomes more designers, as he supports young Emirati talent in this field, pointing out that the Council of Designers working with the platform selects new designers to support them and help them expand and publish their work.
"Starting"
Mohammed Al Sayari praised the great support provided by the Mohammed bin Rashid Establishment for SME Development, one of Dubai's economic institutions, through which he obtained a “start-up” license, which enabled him to actually launch in his field of knowledge, and provided him with the knowledge support and information that enabled him to start Its works.