Partnering with NTT US Major League to strengthen overseas business in North America, September 5th, 4:22
NTT has partnered with the American League to broadcast sports events using a wide-screen camera that it is developing independently. NTT intends to strengthen its overseas business, starting with North America, by leveraging its alliance with a well-known major league.
NTT, MLB, and the American Major League held a press conference in New York on the 4th, with the attendance of President Jun Sawada and the head of Manfred Commissioner.
NTT has been developing a system that enables remote viewing of 3D images using a high-performance camera that can shoot wide screens for four years. Will be broadcast at event venues.
The post-season game from next month, which decides the world champion of this season, will also be broadcast using this system.
NTT recorded record-high sales and profits in the previous fiscal year, but domestic sales are shrinking due to a decline in fixed-line telephone revenue.
Currently, the Group's sales of over ¥ 11.80 trillion are around ¥ 2 trillion, and the brand is infiltrated and strengthened overseas businesses such as North America by leveraging alliances with high-profile partners such as this time. I want to do it.
Major League Commissioner “Strengthen IT in collaboration with NTT”
"The partnership with NTT gives us a new live system and the opportunity to deliver more games to more fans. The major league is IT and technology. Is also very good, but it will be further strengthened by the partnership with NTT. "
NTT President Sawada “NTT brand spreads in North America”
As for the aim of the alliance, Jun Sawada, president of NTT, said, “To spread the NTT brand in North America, it is also a sport that is familiar to Japanese people, and the alliance with the oldest place in the major leagues is important. I want to see new technology, entertain fans and expand my customers. "