The “Galaxy S24” phones caused a sensation around the world, and became the title of the most powerful smartphones due to their combination of artificial intelligence features and leading phone features (Samsung)

This year, “Samsung” introduced the new generation of its leading smartphones under the name “Galaxy S24” and attached to it a variety of artificial intelligence features in the hope of enhancing its uniqueness from competitors from “Android” or “iPhone” phones, as it did. Google has it in the latest generation of Pixel phones, which bears the number 8.

Of course, and as usual with any new feature related to artificial intelligence, these phones caused a huge stir around the world, and they came to bear the title of the most powerful smartphones only because they were able to combine the advantages of artificial intelligence and the advantages of the leading phone, which is what many saw as a distinguishing feature that tilted the balance of their preference towards " Galaxy S24 Ultra, but will this initial fascination turn into the differentiator in choosing mobile phones over hardware?

Will artificial intelligence change the shape of the mobile phone world?

An impressive initial success

It is not possible to compare the popularity of “Google” phones and “Samsung” phones in their various versions, as the latter enjoyed overwhelming popularity and widespread spread in all global markets, most notably Arab and Asian markets in particular. Therefore, the public’s acceptance of artificial intelligence technologies cannot be measured by the extent of the spread and success of phones. “Pixel 8”, as Samsung phones represent a more accurate standard for phones than others, and the Galaxy S24 Ultra did not receive many upgrades in hardware, and it can be said that artificial intelligence was the most important and unique feature in it.

Therefore, the public demand for the Galaxy S24 series is the most prominent criterion at the present time about the extent of public acceptance of these phones, and it clearly indicates the thirst of the masses of mobile phone users for artificial intelligence technologies despite their limitations.

In recent weeks, many reports have appeared indicating sales of the new Samsung phone series, specifically pre-orders for phones in Korea and India, as the Galaxy S24 series was able to break the record achieved by the Galaxy Note series before it was discontinued. It is one of the most popular Samsung phones in the world.

The “Galaxy S24” series was able to register more than 1.21 million units in Korea alone, with 60% of these orders being directed to the “Galaxy S24 Ultra” phone, in the period between January 19 and 25 only, according to a report published by the “Mail Business” website. Korean Maeil Business News.

While this number remains less than the pre-order for the Galaxy S10 phones, which achieved 1.38 million units, the success of the latter was over a longer period of time, so it is expected that the Galaxy S24 will exceed this barrier by far. On the other hand, The latest Samsung series was able to sell 173,000 phones per day, compared to 125,000 for the Galaxy Note series, which is the previous record for the most phones sold in one day.

60% of orders for “Galaxy S24” series phones were directed to the “Galaxy S24 Ultra” phone (Samsung)

In India, the matter was not much different, as the phone achieved a new record for the company in sales, reservations and advances, compared to 250,000 units sold on January 23 after it was made available on January 18. This means that these sales were achieved within Only 3 days.

As for Europe, James Kitto, Deputy Director of Sales at Samsung, simply confirmed that the phone was a success and that it exceeded their expectations, by exceeding the total number of pre-orders for the “Galaxy S23” phones in just 7 days.

The widespread demand for new phones from Samsung has prompted it to raise its sales expectations for the first quarter of 2024 to reach 13 million units globally, according to a statement from Revision, a financial analyst, through his account on the “X” platform.

Primitive features 

The public thirst for the benefits of artificial intelligence was the main reason for the demand of millions of new phones around the world, despite the fact that the features available in it so far are very primitive and preliminary features, as these features are available in many external applications, but “Samsung” was able to integrate them directly into the phone system. For easy access.

“Samsung” limited the new artificial intelligence features in the “Galaxy S23” phone to improving the quality of images and instant translation in its various forms, which is something that “Google” also provided in the “Pixel 8” phones.

While these features are important and unique to many users, they represent only a drop in the bucket of artificial intelligence capabilities that start from instant translation and image editing and reach the transformation into a fully intelligent personal assistant and professional photographer available at all times on the phone.

It is expected that users' demand for phones that harness the capabilities of artificial intelligence in various aspects will increase after these features develop to become capable of linking many different services and transforming into a full-fledged personal assistant, and that is what will happen when they are applied in the "Google Voice Assistant" or "Google Assistant." Siri, which has been absent from the AI ​​scene for a long time.

Apple is aware of the importance of artificial intelligence in the battle of the future and attracting users to it, so it has been striving since last year to develop its own pioneering artificial intelligence model, according to numerous reports issued by “Bloomberg” and other international newspapers.

“Samsung” has achieved success in the artificial intelligence sector in cooperation with “Qualcomm” chips, which is the leader in this field (Reuters)

The secret ingredient of the mixture

Samsung boasts of the success it has achieved in the artificial intelligence sector as if it belongs to it alone, but in fact, there is a hidden partner in this success, as Qualcomm’s leading chipsets dedicated to artificial intelligence have enhanced Samsung’s capabilities.

Although the latter manufactures its own chips and offers the same advantages, Qualcomm's chips are currently the leaders in the field of artificial intelligence alongside Apple and Google, and their importance exceeds these two manufacturers together because Qualcomm's phone manufacturing customers are much larger than Apple and Google combined.

This importance has emerged since the announcement of the third generation of the company's "Gen 8" chips, and even before revealing the advantages of artificial intelligence in "Samsung", the company promoted the presence of artificial intelligence advantages in its chips.

Qualcomm's provision of these advantages paves the way for all phone manufacturers to enter this sector, as the company will need nothing more than to acquire Qualcomm chips in order to use them in artificial intelligence and provide some software features that are easy to develop.

In the race for artificial intelligence chips, it cannot be said that a particular company prevails, as all companies participate together in pushing this wheel forward, and this is clearly demonstrated by the technical momentum provided by the three giants in the field of chips, “Apple”, “Google”, and “Apple”. "Qualcomm".

Apple is still secretive about its artificial intelligence technologies, but it is working to develop them significantly, which has been clear since the introduction of computer chips that support these features and are largely equipped for them, and we still have to announce these features after they have been developed and perfected programmatically.

Tangible impact

Despite the limited advantages of artificial intelligence that are now available in smartphones, its impact was tangible and clear in increasing sales of a number of phones that used it.

These features will not increase in size and have a real impact until they are widespread in all phones and available in all smartphones from all manufacturers, because at that moment they will begin to develop beyond just image editing and translation.

Source: Al Jazeera