China News Service, Dongguan, February 4th (Guo Jun, Wang Chunqiang, Deng Yinghui) At 8:00 on February 4th, accompanied by a long whistle, the "Bay Area New Year Goods" X117 express e-commerce train, loaded with 91,000 New Year goods packages, started from The Shilong Station in Dongguan, Guangdong is heading towards Xiaoshan, Zhejiang, marking the smooth departure of the 200th two-way e-commerce express "New Year's goods train" in the Guangdong-Hong Kong-Macao Greater Bay Area.

In the early morning of February 4, the e-commerce express train loaded with New Year’s goods set off from Dongguan Shilong Station with its whistle blowing. Photo by Li Ji

  It is understood that the Greater Bay Area e-commerce express two-way "New Year's goods trains" depart between Dongguan Shilong and Shanghai Minhang, Dongguan Shilong and Zhejiang Xiaoshan, Dongguan Shilong and Beijing Huangcun, starting from Dongguan Shilong Station After the outbound train arrives at the station to unload its cargo, it will also return to Shilong Station carrying New Year's goods from the Yangtze River Delta and Beijing-Tianjin-Hebei regions.

  Since New Year's Day, the Bay Area "New Year's Goods Train" from Shilong, Dongguan has delivered more than 1,400 luggage carts, transported more than 10 million pieces, and a total of more than 30,000 tons of New Year's goods covering electronic products, cosmetics, daily necessities, food and other home life categories. Packaged products meet the strong demand for online shopping that accompanies the Spring Festival.

  In recent years, “Taobao-style New Year celebrations” have become increasingly popular. As a region with a developed e-commerce economy, Guangdong’s more distinctive local specialties have quietly taken the lead in the e-commerce New Year goods market.

  Data related to Pinduoduo’s multi-year goods festival shows that Cantonese-style sausage has become the most distinctive and best-selling Guangdong local product on the e-commerce platform. Among them, the sales volume of Zhujiang Bridge Sausage has increased by 20% to 30% since New Year's Day compared with the same period last year.

  “The railway department continues to adapt to the market demand for e-commerce logistics such as small batches, fast distribution, and high added value. Combined with the transportation characteristics of fresh food such as fruits, cooked food products, and dried fruits, it organizes the operation of passenger car-based express e-commerce trains with a maximum speed of It reaches 160 kilometers and will continue to provide more efficient and convenient transportation services during the Spring Festival." Hu Guang, manager of the marketing department of the Guangzhou-Shenzhen Railway Logistics Center, said, "We have deepened collaboration with large express logistics companies such as SF Express, Postal Service, JD.com, and Zhihua , optimizing the intercity batch express transportation service, which can be delivered in as little as 18 hours. Basically, if you place an order in the evening, you can receive it the next morning."

  In order to ensure the smooth operation of Tuding express e-commerce trains, the Guangzhou-Shenzhen Railway Logistics Center of Guangzhou Railway Group has formulated a special transportation work plan for e-commerce annual New Year goods trains in advance based on the actual strong e-commerce consumer demand as the Spring Festival approaches, accurately grasps market supply and demand, and organizes unified , precise deployment. At the same time, the sales department staff are arranged to clear the warehouse inventory in advance, and organize the supply of vehicles, boxes, labor and loading and unloading equipment in advance to achieve "quick feedback, quick acceptance, and quick organization" to ensure "at your fingertips" "New Year's goods for the district" arrived home on time.

  It is reported that before the holiday, Guangzhou Railway Group will intensively increase the development of 30 "Bay Area New Year Goods" express package trains to Beijing, Zhejiang and other places to better meet the people's growing consumption craze. (over)