[Global Times Special Correspondent Lu Ke] Although "Lunar New Year stalls" have gradually been replaced by "Spring Festival stalls" in the mainland, the concept is still popular in Hong Kong, where it originated.

After a long time of "stopping" due to the new crown epidemic, the rebound of "Lunar New Year" in Hong Kong this year has been impressive. Many films such as "The Big Tongue" and "Under the Super Neurological Robbery" sold well at the box office, and a large number of audiences flocked to the cinema. , and look forward to recreating the golden age of classic New Year films in the 1980s and 1990s.

　The overall market is positive

　　For many Hong Kong viewers, the Lunar New Year films covering the Spring Festival holiday are similar to the Lunar New Year films, and it is a tradition to watch star-studded and lively Lunar New Year films during the holidays.

However, during the Spring Festival in 2021 and 2022, the epidemic caused the temporary closure of gathering places such as theaters, and it did not return to normal until this year.

According to the Yahoo website, "Hong Kong audiences have not watched New Year's films for two consecutive years, but they did not expect that "The Poisonous Tongue" will be well-received as soon as it is released. .”

　　"The Poisonous Tongue", which was released on the 30th of the Lunar New Year, broke multiple box office records in one fell swoop. The box office on the first day reached 3.5 million yuan (Hong Kong dollars, the same below), becoming the first box office in the history of Hong Kong-produced Chinese New Year films, and the box office exceeded 3,000 in 5 days. It is the fastest Hong Kong-produced film in history to break through 40 million box office. The Yahoo website sighed: "It is difficult even for Hollywood super blockbusters."

Driven by "The Poisonous Tongue", the overall market for the Lunar New Year in Hong Kong this year is positive, and local audiences have a strong willingness to watch movies. The cumulative box office revenue from the 21st to the 24th exceeded 50 million.

　　As of the 29th, another Lunar New Year comedy "Under the Super Neuromechanical Robbery" also earned 11 million yuan at the box office. And the Hollywood sci-fi blockbuster "Avatar 2" also performed well.

　　According to statistics from the Hong Kong China News Agency, Hong Kong movie theaters will be closed for 163 days in 2020, 48 days in 2021, and 104 days last year. It is not surprising that Hong Kong-produced films have repeatedly broken box office records since last year, and the Lunar New Year file will be revived."

　"Sense of Joy" and "Sense of Refreshment"

　　"The Poisonous Tongue" starring Hong Kong comedian Huang Zihua has attracted much attention before its release. Last year, "I Still Think You Are the Best" (also known as "Food Drama Attack") not only became the highest box office in Hong Kong film history with a box office of over 60 million yuan. The blockbuster comedy also received great acclaim after it was released in the mainland.

　　"Food Drama Attacking the Heart" was originally a family comedy focusing on the Lunar New Year in 2022, but it had to be postponed to September due to the epidemic, and finally impressed the audience with Dayo Wong's comedy talent and civilian perspective.

This year's "Poisonous Tongue" is an "atypical New Year's film". Although there are representative humorous performances and uninhibited characters in the film, the plot is still based on serious legal dramas, with a strong sense of social responsibility.

　　"Poisonous Tongue" tells the story of the lawyer Lin Liangshui played by Huang Zihua. In order to make up for the mistakes he has committed, he is determined to reverse the case of the wronged defendant, and even hard-nosed the powerful family.

According to "Ta Kung Pao" and other Hong Kong media, "The Poisonous Tongue" does not have the playful routine of traditional New Year's films. Huang Zihua's performance is relatively restrained, but it is also enjoyable enough, and the audience gets the expected "coolness".

In addition, "The Poisonous Tongue" has been confirmed to be released in the mainland on February 24 (renamed "The Poisonous Lawyer"). At that time, mainland audiences will also feel the "joy" and "refreshing" of this Hong Kong Lunar New Year champion.

　　In contrast, the second-best-selling "Super Neuromechanical Robbery" in Hong Kong's Lunar New Year stalls is closer to the traditional Hong Kong Lunar New Year comedy. During the period, there was a "hilarious laugh".

However, for mainland audiences, this Hong Kong-style taste of "nonsensical + Gong Xi Fa Cai" is already a memory of the video tape era, and the new generation of young people may not be able to accept it.

　　According to the Hong Kong China News Agency, the concept of "Lunar New Year films" was born in Hong Kong in the last century. The box office of "Flowers Blooming Wealth" released on the third day of the Lunar New Year in 1937 broke the record at the box office. Comedy, at the peak of Hong Kong movies in the 1980s and 1990s, star-studded Lunar New Year films created a golden schedule. Classic New Year films such as "Eight Stars Announcement" and "Happy Family" are still the major TV stations in Hong Kong. A family carnival work played repeatedly during festivals.

　"Hong Kong can't just watch American movies"

　　However, in the 21st century, as the Hong Kong film industry fell silent, Hong Kong-produced Chinese New Year films were no longer popular due to lack of novelty. Hong Kong filmmakers such as Gu Dezhao and Huang Pak-ming co-produced films such as "Happy Family 2009", which also encountered dissatisfaction. On the contrary, Feng Xiaogang's "Party A, Party B" and "See You There or Be Square" and other works made the name of domestic Chinese New Year films and became the embryonic form of today's Spring Festival films.

　　With the adjustment of the epidemic prevention and control policy, Hong Kong-produced films such as "Food and Play" and "Tomorrow's War" ushered in local sales, and Hong Kong-produced New Year's films are also reborn.

"The box office of "The Poisonous Tongue" is rising steadily, which shows that Hong Kong's Lunar New Year file is getting better." Hong Kong's "Ta Kung Pao" while cheering for the Hong Kong film market, also called for more mainland films to be introduced.

According to the report, none of the best-selling movies in the mainland was released in Hong Kong, and local audiences couldn't see it even if they wanted to, so they couldn't hide their disappointment.

Hong Kong can't just watch American movies and ignore mainland movies. Let a hundred flowers bloom is the proper meaning of Hong Kong's development as a center for cultural and artistic exchanges between China and foreign countries.

　　"Ta Kung Pao" stated that the science fiction film "The Wandering Earth 2", the suspense film "Man Jianghong", the spy film "No Name" and the domestic animation "Deep Sea" were well received and well received, and many Hong Kong people expressed their expectations.

If these films are released simultaneously in Hong Kong, it will definitely add joy to the Hong Kong audience.

　　In the view of Hong Kong media, mainland movies are of high quality and rich in types, which are also suitable for the appetite of Hong Kong audiences. "I hope that in the future, relevant parties can work harder to simultaneously introduce excellent movies from the mainland and even other regions, so that Hong Kong's "Oriental Hollywood" Live' signboard is more shining."