Andrew Tate has been called the "king of toxic masculinity" and was arrested at the end of 2022 at his home in Romania on suspicion of rape and human trafficking.
In 2022, he was one of the most Googled names.
That same year, the major social media platforms suspended Tate, but in the month after his accounts were shut down, he still earned $11 million, according to the documentary "The Cult of Andrew Tate," made by reporter Matt Shea for VICE News.
Members get paid to recruit more
Tate runs a webcam business and what he calls online training.
During the summer of 2022, the education was called "Hustlers university", but it has later changed its name to "The real world".
"Hustlers university" was spread with the help of 100,000 members who, in a pyramid scheme, made money themselves by getting more people to pay the registration fee.
According to the documentary, the so-called students receive 48 percent of the registration fee when someone uses their link to join.
Content is spread through other people's accounts
This allowed Andrew Tate to spread his content through a myriad of engaged accounts, regardless of whether his own accounts were suspended or not.
According to information in the documentary, Andrew Tate also has a number of wealthy and influential men in his inner circle, all of whom are cashing in on his success.
Challenged in fights
The war room is an association of men who have each paid a participation fee of approximately SEK 50,000 to Andrew Tate.
The participants meet regularly in various places around the world to, among other things, have their masculinity tested.
In "The Cult of Andrew Tate", all participants - including the documentary reporter - are challenged to compete in a live fight against a professional fighter.
After this, one of the participants had to be picked up by an ambulance.
See how the documentary reporter himself participates in The war room's fights in the clip above.
You can see the documentary Manskulten Andrew Tate on SVT Play.