Vehicles and smart devices are expected to receive special attention at the Las Vegas Electronics Show, which is the prominent annual meeting for technology lovers, and kicks off Thursday with its usual momentum after two editions marked by restrictions related to the Corona pandemic.

The Consumer Electronics Show (CES) will be held from the fifth to the eighth of January 2023, in an event that is expected to witness a strong return for exhibitors and investors.

Analyst at Exponential Avi Greengart expressed his happiness at the possibility of "the return of the audience, difficulties in movement and meetings behind closed doors, which are all components of a professional exhibition."

This year's program includes many vehicles such as self-driving cars, electric boats and planes, agricultural machines connected to the Internet, as well as inflatable tools with artificial intelligence, and focus on a new Internet category called "Web 3", that is, the new generation of the Internet that includes the parallel metaverse world. .

The 2023 program of the Las Vegas Electronics Show will witness many displays of vehicles, including self-driving cars, boats, electric planes, and agricultural machines connected to the Internet (French)

"By 2040, about 40% of vehicles on the road will have infotainment operating systems that can be updated remotely," Accenture chief software officer Kivan Yalowitz predicts.

Metaverse.. The effective weapon in the battle for consumers' time

It is natural that technical development paves the way for developers to “improve the experiences” of drivers and passengers alike, but at the same time it will create a “battle for consumer time”, which is one of the topics that the Las Vegas show will discuss in its 2023 edition.

"We are seeing a segment of consumers become uncomfortable in the face of a glut of services. A third of users of major broadcast networks have canceled at least one subscription in 2022, and this trend will continue," says Yalowitz, citing a study conducted by "Accenture" in 10 countries.

Hence the need for various platforms and mobile applications to provide more interesting experiences, especially in the world of Metaverse which is struggling to impress with its features at the moment.

The metaverse, touted as the future of the internet, is based on immersive experiences that can be accessed privately through virtual or augmented reality technologies.

Metaverse also occupied a major position in last year's edition of the Las Vegas Fair, shortly after Facebook announced its new strategy in this field and changed the name of the parent company to "Meta".

A year later, the social networking giant invested tens of billions of dollars in digital headsets and helmets, which frightened investors who see in this path a room for attrition without a ceiling.

A difficult situation for companies operating in digital currencies

The "Web3" category at Las Vegas will include companies specializing in this sector, as well as in the field of "blockchain" technology and cryptocurrencies.

Many engineers hope that a decentralized internet will one day emerge with these technologies.

However, “the supply of companies working in the field of digital currencies may be below expectations, because of what happened with FTX,” according to Carolina Milanesi of Creative Strategies.

The collapse of this cryptocurrency platform that contributed to the widespread spread of digital currencies, and the arrest of its president, Sam Bankman-Fred, ended a dark year for the sector.

Various innovations await visitors to the Las Vegas show

The Las Vegas Electronics Show is expected to witness major developments in the field of personal robotics and other displays inspired by technologies designed for the military.

(French)

Avi Greengart recalls that the new products that will be presented at the Las Vegas show were designed during the pandemic, expecting that the event will subsequently include many innovations designed to facilitate remote work.

Health innovations will also occupy an important position, from accessories connected to the Internet around the clock, to the latest innovations in the service of emergency doctors.

Robots will not be absent from this event, as visitors will encounter stuffed animals with big eyes, robots with amazing capabilities, and high-performance marches.

“I think we will see big developments in personal home robotics, and also other offerings inspired by technologies originally designed for the military,” says independent analyst Rob Enderle. “But there will also be a lot of cheap parts.”