The editorial staff of 20 Minutes did not participate in the production of this article.

Coming from China, the Singles' Day is an opportunity to benefit from very nice discounts on many universes.

Singles' Day, Chinese Black Friday

Celebrated on November 11 (often abbreviated as 11.11), Singles' Day is the day when young Chinese celebrate their celibacy.

Created in the early 1990s at the instigation of students from Nanjing, this day of celebration was a pretext for relaxation and meetings.

In 2009, Jack Ma, the creator of Alibaba.com, decided to take the opportunity to organize a gigantic online sale inspired by Black Friday.

The success is immediate and has continued to grow year after year.

Singles' Day has thus become the promotional event for all records.

In 2019, it took only 68 seconds after bids went live for the first billion dollars to be reached.

In 2021, 74 billion euros were spent on the Alibaba.com site alone.

It must be said that the Singles' Day displays reductions worthy of Black Friday, and this, two weeks before the high mass of shopping.

For the most impatient, this is the perfect opportunity to grab the first bargains of November.

enjoy singles' day at aliexpress

The big names in e-commerce at the rendezvous

A few years ago, Singles' Day was not known in France.

Now, several well-known sites are taking advantage of this day to offer a taste of Black Friday discounts.

Of course, the AliExpress site is in the front line for this event.

Toys, household appliances, beauty, decoration, childcare, high-tech or fashion: the discounts reach 90%.

You can also take advantage of several promo codes to reduce your bill a little more: 

  • 3€ offered from 35€ with the code AEFR3

  • 10€ offered from 100€ with the code FR10

  • 20€ offered from 200€ with the code FR20

  • 30€ offered from 300€ with the code FR30

  • 80€ offered from 450€ with the code FR80

This year, AliExpress is extending Singles' Day to November 13.

Cdiscount has also succumbed to Singles' Day and is offering attractive discounts for 11.11.

Appliances, hi-fi, DIY or telephony: the general site allows everyone to find a good plan to their liking.

Singles, parents or newlyweds can take advantage of discounts.

Santa Claus will also be able to find a few gifts at bargain prices to slip into his sack.

Essential fashion, sneakers are also on the front of the stage for Singles' Day.

At Foot Locker as at Nike, the trendiest pairs see their prices drop.

These two sites are also full of promotions on running, skateboarding or tennis sneakers.

Woman, man and child: the singles day has thought of all the members of your tribe.

Also take a detour through the ready-to-wear worlds to add new sportswear pieces or technical clothing for your favorite discipline to your wardrobe. 

At Adidas too, the Singles' Day is de rigueur, with reductions exceeding 50%.

For more conventional fashion, discounts can reach 70% on Blancheporte collections.

It's the perfect site for stocking up on clothes from current collections or finding Christmas gifts on a tight budget.

As Black Friday approaches, many other sites have started to put online promotions.

For Singles' Day, log on to Amazon to discover the various flash sales deals.

At ELECTRO DEPOT, washing machines, refrigerators, computers and televisions are already on sale. 

Moreover, if you need to furnish yourself, don't miss the Conforama offers.

It's time to change your sofa, replace the chairs in your dining room or review the layout of your kitchen.

For your bedroom, consider Emma.

Multi-award-winning mattresses, comfortable box springs and even bed linen: treat yourself to top-of-the-range bedding at a reduced price. 

Black Friday is a big talk in November, but with Singles' Day, you don't have to wait until the end of the month to shop at reduced prices.

See you on 11.11 all over the internet.

Purchase guide

Cdiscount: This electric scooter is less than €200 instead of €599.99

Purchase guide

Single Day 2022: The best discounts and promo codes (AliExpress, Puma, NYX, ...)

Content offered by our tips experts, partners of 20 Minutes.

The editorial staff did not participate in its realization.

The prices mentioned in this article are indicative and are subject to change.


Some links in this article are affiliate links, which may use tracers to enable 20 Minutes to receive a commission in the event of a purchase on the partner site.

  • single-day

  • Purchase guide

  • Tips