On the field of the 2022 Beijing Winter Olympics, a series of modern Olympic sports such as alpine skiing, short track speed skating, figure skating, ice hockey, etc., continue to demonstrate the passion of speed and the charm of ice and snow competition, which is dizzying.

  The Beijing Winter Olympics not only attracts the attention of the specific competitions, but also the colorful ice and snow culture, from the popular Winter Olympics mascots "Bing Dun Dun" and "Xue Rong Rong" to "Snow Dragon". "Ice Ribbon", "Snow Ruyi" and other Winter Olympic venue designs that carry Chinese elements, from the high-tech competition scene to the digital technology-enabled live TV broadcast, the Winter Olympics have realized the organic integration of Chinese culture and modern technology, and also Blow the wind of ice and snow culture in the new era to Winter Olympic communities, cultural squares, ice and snow museums and ice and snow tourism areas around the world...

  Of course, "driving 300 million people to participate in ice and snow sports" is not just a slogan, but a concrete action.

In the past ten years, the "seeds" of ice and snow sports have gradually taken root and sprouted all over the country.

Data show that from the successful bid for the Winter Olympics in Beijing in 2015 to October 2021, the number of national ice and snow sports participants reached 346 million, and the residents’ participation rate reached 24.56%.

  Although the Winter Olympics have ended, the "legacy" of the Winter Olympics has created a fiery scene of ice and snow sports.

The National Gymnasium Ice Hockey Hall has been transformed into one of the main venues for youth ice hockey competitions in Beijing; the National Speed ​​Skating Hall "Ice Ribbon" has opened about 6,000 square meters of ice surface in advance, attracting many citizens to come and experience it.

  Today, ice and snow culture has long broken the shackles of seasons and is entering the life of Chinese people in more and more diverse ways.

Chief planner: Yu Lan and Hu Fang

Producer: Wu Qingcai

Producer: Zeng Nai

Chief Director: Chen Xingang and Wang Kai

Project Editor: Cao Hangyu Ma Xueling

Presidential fundraiser: Zhao Anyuan is appointed as the handsome Zhu Na

Written by: Li Hongjiang, Sun Jingbo and Huang Yuhan

Editor: Juna Wang Ning Wang Yi

Visual Effects: Sun Hongliang and Meng Jiahui

Music effect: Huan Rui

Promotion: Wang Shanshan, Fang Min, Zhou Jing

Voiced by: Wen Mohan

Responsible editor: [Cao Miaoxin]