The economy in focus at this year's harvest festival on Öland

- After the pandemic years, we have managed to recover the number of visitors.

The islanders have been fantastic all weekend, says Pia Axelsson, operations manager at Öland's harvest festival.

Changed purchasing behavior

It has been crowded this year.

But despite the large merger, it is noticeable to customers that purchasing behavior has changed.

- You might not buy things that are very expensive.

You buy up to just over SEK 500, says Pia Axelsson.

See when SVT visited Öland's harvest festival in the clip above.