With the development of social media, the influence of influencers is growing, and in Italy, a fashion influencer has emerged as a new variable in the general election phase.
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Click> The third search term is 'fashion influencer participation in general election'.
Chiara Peragni, a female influencer in her 30s with about 28 million subscribers, recently posted a message on social media encouraging her to vote.
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Specifically, you emphasized the need for your voice in the upcoming elections for the interests of anti-fascists and anti-racists, which is in stark contrast to the values pursued by Giorza Meloni, a leading candidate for the next prime minister.
Although he is an influencer who had nothing to do with politics, major local media are focusing heavily on Peragni's actions in the last minute of the general election.
It is because his influence is so strong that he is rated as the greatest fashion icon of the 21st century.
In 2017, he took first place in the 'World Fashion Influencers' list selected by Forbes, an American economic magazine, and as he literally holds the online world, the attention of Italian politicians is being focused on his actions.
Netizens responded, "I think it's going to have a huge impact as it has 28 million subscribers."
(Screen source: Chiara Peragni's Instagram)