- I usually sit with these in my backyard and link them together, says founder and entrepreneur Daniel Lindberg, and shows the bracelet chain made of fishing nets, something that Halland's news has also reported on.
They have chosen to keep both color and structure from the materials, which mainly consist of fishing nets and fishing rope, which according to him gives a sea feeling.
But it has not been an easy journey from idea to final product.
- It was more difficult than we thought to get an approved plastic, a lot of tests are required before you get an approved product.
Should be able to be melted down again
His commitment to the environmental issue and the problem of plastic in the sea has increased since the project started.
So the idea is also with the circular business concept that bracelets or watches that break should be able to be melted down again.
Hear him tell more and take a look at the watches in the clip.