France: Booba goes on a crusade against influencers denouncing their "massive scams"
Rapper Booba on the stage of the Francofolies 2022. AFP - ROMAIN PERROCHEAU
Text by: RFI Follow
1 min
Rapper Booba, whose real name is Elie Yaffa, is now positioning himself as a whistleblower.
And he explains this in an interview on the front page of the newspaper
Liberation.
The affair had started several months ago between the rapper and Magali Berdah, an influencer at the head of Shauna Events, an influence marketing agency.
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Booba goes to war against an entire system: that of influencers and some of their practices on
social networks.
See this post on Instagram
A post shared by BOOBA Official Account (@elieyaffaofficiel)
“
It was the discovery of their massive scams that revolted me
”, launches the rapper.
And there are many: from drop shipping, which, under the cover of careful marketing, consists of selling objects made in China at a higher price, to beauty products that are often dangerous to health and which are resold at high prices. .
Not to mention packages never delivered to their recipients.
The list of frauds is long and the influencers, without limits, denounces Booba.
"
What disgusts me
, he says,
is when an influencer comes to say on her Instagram account that she had a 12-
year-old girl's vagina made, and that behind a 50-year-old surgeon the confirmed.
»
As for the victims, usually teenagers, they do not hesitate to spend their money to follow these influencers, who earn money by offering them these scams.
Booba wants to take these cases to court and with his lawyer, he has created a mailbox, an "influvoleurs 2022", to receive complaints and testimonies from victims.
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