Brynäs has a cooperation agreement with Gävle municipality, where they receive SEK 2.5 million annually for the project "A good start".

SVT has previously reported that Brynäs only reports what activities they have done for the municipal money, but not what they have actually cost, something that the municipality does not demand either.

Thomas Persson Associate Professor and Assistant Professor of Sport Management at Malmö University:

- In general, I think it is a good initiative, but the problem is that we can not measure these things.

So whether the money is well invested or not will be difficult for us citizens to be able to evaluate.

It also becomes clear when the clubs themselves have problems reporting these figures, says Persson, and continues:  

- From a taxpayer's point of view, it is highly problematic, as we can not know that this is well spent money.

In a context where there are many gaps normally in a municipality that need to be filled with different types of activities, we need to be able to weigh where we should actually spend our money. 

"It is completely impossible to prove"

Sports clubs can have so-called CSR projects, which "A good start" can be described as, for several reasons.

Thomas Persson believes that this may, for example, be due to a greater demand for the societal benefits of sport.

However, the methods used are rarely based on research and it is not possible to assess whether they actually work.  

- When it comes to activities such as visiting schools to, for example, talk about the importance of good health, you are often good at reporting the number of visits and, for example, students that you have reached.

If it then leads to any result, however, it is completely impossible to prove, says the researcher.