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"Hello, I'm Juan Espadas, PSOE candidate for the Junta de Andalucía."

This is how the leader of the Andalusian PSOE is presenting himself personally to thousands of Andalusians, previously selected, to whom these days their home

is ringing -from a number with a Madrid prefix- not so that they succumb to the internet offer most tempting on the market, but to

the socialist candidate in the next

electoral

The Socialist Party has resorted to

so that the message, and the candidate, reach a good handful of voters directly through its telephone line and with a

in which Swords introduces himself - his level of knowledge is still very low - and encourages to "recover" what was lost in these three and a half years of coalition government of the PPy Ciudadanos.

It is approximately

that end with the slogan that the socialists have been repeating incessantly in each act: "If we vote, we win", a call for the mobilization of the socialist electorate with which they want to avert one of their greatest threats, that the 400,000 voters who stayed at home in 2018 do so again or, worse yet, decide for other parties.

That the candidacy of Swords does not come back seems a fact beyond what is confirmed by all the surveys that have been known and the PSOE is using all its artillery.

From the

of socialist barons and ministers that have been deployed, and are deployed, throughout Andalusia during the campaign, to the most sophisticated marketing and that the party has already used in other electoral calls, such as the last regional elections of Catalonia and Madrid.

The PP, the same as in 2018

telephone calls

.

The Popular Party is also dialing hundreds of thousands of telephone numbers to personally question possible voters of Juanma Moreno.

It is exactly the same as it did in 2018, when the campaign organization commissioned a team to call by phone to explain the

PP's

"Hello, I'm calling you on behalf of President Juanma Moreno" is the initial greeting and it is not, unlike the PSOE initiative, a recording.

This allows not only the message to be launched, but also to

that can be very useful for the electoral strategy, since one of the questions asked is what assessment does Moreno make of the work at the helm of the Junta de Andalucía.

Four years ago, those responsible for this marketing campaign targeted more than a million people, which gives an idea of ​​the scope it can have.

The objective would be to mobilize their own electorate -especially in the face of fear of excessive euphoria and the temptation to go to the beach-, in addition to launching the appeal to

.

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• PSOE

• John Swords

• PP

• Juan Manuel Moreno Bonilla

• Andalusia Elections