BY EU STUDIO
Updated Monday, May 30, 2022-12:27
Share on Facebook
Share on Twitter
send by email
Currently, eight out of ten Spanish households state that they separate their waste and have a specific bucket in which to deposit the packaging.
In absolute numbers, this means that
37 million Spaniards recycle daily
.
Even so, although the rates are already very high, it is essential that these figures continue to grow in order to
reduce the environmental impact
.
And, at this point, the materials with which the containers for food and beverages are manufactured are fundamental.
In order to protect the planet, the packaging of the future should prioritize the use of
renewable materials
that have a reduced impact on nature.
But... what are these materials?
We can arrive at the answer in a simple way if we make a comparison with energy, a concept that, perhaps, is more familiar to us:
renewable is that which does not run out
.
And, in this sense,
plant-based alternatives, such as those based on paper and cardboard, from responsibly managed sources
, represent an important step towards a
more sustainable, circular and low-carbon economy
.
Beverage cartons are already recycled on a large scale and, along these lines,
Tetra Pak
, one of the leading food packaging companies, has decided to address different challenges in order to launch the
most sustainable food and beverage packaging in the market.
world
.
The company's goal is to achieve an aseptic carton pack, made entirely from renewable, plant-based or recycled materials, and sourced responsibly.
At the same time, it must be
100% recyclable
and support a low carbon circular economy.
All this guaranteeing
food safety
,
functionality
and
waste reduction
, as well as allowing the
traceability
of the product, from its origin to the consumer, thanks to
digitization
through unique codes.
Materials: renewable and recyclable
To move towards the packaging of the future, it is necessary to begin by
replacing materials from finite sources
, such as fossil-based plastic or aluminium,
with renewable materials of plant origin
, such as cardboard, paper or even plastic from vegetable origin.
And we must remember that, although all the brand's containers are mostly made of cardboard, to contain liquid food it is essential that they also include other materials that help protect the product.
Thus, for example, they use a minimum percentage of plastic in the laminate and in the cap, which is being replaced by plastic of plant origin from sugar cane, managed responsibly.
Currently, 30% of the products that Tetra Pak sells in Spain use
plant-based polymers
and the company continues to work so that, in the future, all its packaging is made entirely from plant-based materials, which, if well managed, They are renewable and therefore never run out.
In addition, the brand has promised that,
in 2025, 10% of the plastic used in its packaging will be of recycled origin
.
In fact, it has already started using food-grade RSB-certified recycled plastic in its packaging, helping to increase recycling rates.
Objective: reduce the carbon footprint
Plant
-based materials
also offer a great advantage:
they greatly reduce the carbon footprint of packaging
, especially when compared to that produced by, for example, fossil-based materials.
This point is key in the fight against climate change, since reducing the carbon footprint does not depend exclusively on the energy used in a process, but also on the materials used in the packaging and how they have been managed.
One of the big steps the company is testing towards fully renewable, recyclable and carbon neutral aseptic packaging has been to start testing
a paper fiber-based layer to replace the aluminum
present in food and beverage cartons.
But its intentions are not limited to reducing its carbon emissions, but also focus on
protecting biodiversity and natural ecosystems
in which its activity is present.
In this sense, one of its recent milestones has been the
cap attached to the container
, which
reduces waste and the carbon footprint
and increases
its renewable content
.
All this, thanks to its composition based on vegetable polymers derived from responsibly sourced sugar cane.
They also enable manufacturers to further advance issues such as
food safety, food waste and packaging sustainability.
.
They are easy to open and close again to continue consuming the product later and have a reduced amount of plastic.
The company has also launched a pioneering initiative that aims
to restore at least 7,000 hectares of the Atlantic Forest in Brazil by 2030
.
This is the '
Araucaria Conservation Program
' and focuses on restoring degraded rural lands, using indigenous species and offering environmental, economic and social benefits to local communities, while restoring and protecting the flora and fauna of the region.
The initiative also contributes to Tetra Pak's commitment to achieve
net-zero emissions from its operations by 2030 and a 46% reduction in greenhouse gases
across the value chain by the same date.
Certifications for a responsible supply
Tetra Pak has achieved a series of accreditations that certify the origin of its materials, coming from responsibly managed sources, protecting diversity and supporting local communities.
Currently,
all of its cardboard packaging is FSC® (Forest Stewardship Council®) certified
, which guarantees the sustainable management of forests.
In addition, it has been the
first packaging company to use polymers of plant origin, from Bonsucro-certified sugar cane
, which ensures, in this case, its responsible management.
It also maintains the
'double A' rating
for its fight against climate change and its support for forest protection, recognized by the
CDP (Carbon Disclosure Project,
non-profit environmental organization gold standard for environmental reporting), which also includes it on its prestigious 'A-List' for the third consecutive year.
It has thus become the
only company in the sector recognized as a leader in sustainability
for the last six years.
Made by UE Studio
This text has been developed by UE Studio, a creative branded content and content marketing firm from Unidad Editorial, for TETRA PAK.
Conforms to The Trust Project criteria
Know more