Today we live in an era of innovation, where the markets are teeming with innovative ideas, new investment adventures and startups, and this boom in ideas has led to a large number of startups all over the world.

But despite the large number of companies, only a few will stand the test of time, and their success often depends on the skills of founders and investors who came up with an idea and believed in it until the end.

Investors today need to be vigilant and follow all developments, in addition to having a good knowledge of the market, and having a future outlook.

In this report, startuptalky provides a set of tips that help investors stand out and succeed in light of the strong competition.

1. Finding clients before launching the project

This is unique and extremely important advice for new investors.

Before launching your project or product, you should reach out to people to ask them how much they need this product, and are they willing to pay money for it?

You can ask these questions directly or online, and Facebook groups and the rest of the social media platforms are usually an effective tool to take the pulse of the target groups.

This insight through potential customers is one of the basic information that must be provided before actually launching.

2. The importance of design

It may not be the characteristics of your product that attract customers at first sight, but the appearance is certainly the first criterion that can either attract or repel people.

Therefore, the site advises to focus on design, and to achieve this purpose, you can hire professional designers by piece if you do not have the talent and ability to create innovative designs.

You will certainly not regret that you have invested some money in hiring people who specialize in this field.

3. Boost your focus

New projects require a high level of attention and focus, and the brain is designed to feel tired and bored with work, and sometimes our attention gets distracted towards side things, or we need to do some fun activities for entertainment and comfort.

And in order to stimulate your brain to stay focused and work as productively, you can play binaural beats on the alpha waves.

These magical sounds that activate your brain waves, will enhance your focus for a longer time.

4. Track customer behavior graphs

You can do studies and research on consumer data, know their features and behavior during the buying process, and the motives behind choosing their product.

This data will help you make better decisions when releasing your product, and it will also help you improve your company's advertising and marketing strategy.

You can get this data by directing surveys to consumers, or using blogs and websites to publish simple and fast-answered surveys that can be widely distributed using platforms such as WhatsApp, Facebook and Facebook. Twitter and Instagram.

5. Keep interacting

There is no substitute for real and honest interaction.

You can't buy AI software to pretend to interact with people.

Communication between people helps build trust and positive bonds between the company and customers.

It also keeps you informed of the choices and preferences of those you deal with.

The company’s employees do not have to communicate personally with customers, as it is enough to be active on social networks and maintain contact with customers through well-known platforms.

Depending on the site, it is possible, for example, to appear in a live broadcast on the Facebook page, or to comment on customers' comments, and answer their messages that they direct to the company's page.

This contributes to building strong ties between the two sides, and creates an atmosphere of trust and loyalty.

6. Maintain positive energy

The site is not recommended to work strenuously and continuously.

Recreation from time to time is beneficial to boost morale and rejuvenate energy.

Therefore, it is advisable to program recreational activities with the team in the startup, and although a lot of this may lose the necessary serious work atmosphere and discipline, some of it is necessary to maintain balance.

The site recommends going out on weekends with the staff, or bringing them some gifts, rewarding good performance and dedication to show appreciation and gratitude.

All these movements enhance the motivation and enthusiasm of the work team, and thus are in the interest of the company.

7. Everything that has value has a price

You've probably heard the saying, "If you're good at something, don't do it for free."

This saying is considered very important in the world of business and finance, and it is directed mainly to young people who have new talents or ideas.

The consumer, on the other hand, if he wants a good service, should never expect to get it for free.

If he has obtained an alternative service without paying the money, it will always remain an alternative and will not be at the level of the paid service.

8. Cooperation

Whenever you get an opportunity to collaborate with others, you must not miss it.

Co-working is an excellent way to market and gain experience.

Many potential clients will find you thanks to the partnership between you and parties they already know.

This is successful on YouTube, blogs and social networks, and is used in all kinds of projects.

This cooperation occurs, for example, when a company presents its product to a famous person, provided that he tries it in front of his followers on the Internet, and thus the product reaches the largest number of people.

Finally, the site presented a piece of advice given by Bill Gates to young investors, in which he says, "If you don't build your dream, someone else will hire you to build his dream."

Elon Musk also gave advice to those who want to work as managers of start-up companies in the same context, in which he says: “You must do all kinds of jobs and tasks, even if you do not like them and no matter how trivial, you must be ready to work with others for long hours, and do not underestimate Any part of the business. This is the right mindset for emerging managers for successful companies."