Welcome to the world of "super-individual hotel" just before GW April 22, 18:48

A long holiday that will start soon.


It will be the first time in three years for a long holiday with no restrictions on actions such as a state of emergency.

However, many people may be wondering if it is okay to go on a trip because the infection has not been resolved.


One of the most popular travel styles is to enjoy staying at a hotel.


"Concept hotels" of "super individuality" are appearing one after another.


How about a vacation where you can stay in a hotel and immerse yourself in your hobbies?


(Reporter, Ministry of Economic Affairs, Kentaro Makata / Saturday Watch 9 Yukio Nagano)

Railroad fan attention "simulator room"

The first place I (Nagano) visited was a hotel in Marunouchi, Tokyo.


This is a "train room" that just opened this month for railroad fans.

When I entered the guest room, I noticed a strange device with a monitor and a meter.

The room is equipped with a simulator that the driver actually uses for training.

This is a hotel of the JR East Group, and the equipment such as the mass control (master controller) that accelerates and decelerates the train faithfully reproduces what is actually used in JR.



And the view from the guest room is also overwhelming.


From this room on the 28th floor of the building adjacent to Tokyo Station, you can see the railroad tracks about 120 meters below from directly above.

Shinkansen such as "Hayabusa", "Komachi", and "Kagayaki", limited express trains, and conventional lines constantly come and go on the tracks.



Actually, I'm a "Niwaka Railroad fan" who has loved watching trains since I started working in Tokyo.

This room is irresistible ...

Hotel Metropolitan Marunouchi Hideki Hasumi General Manager


"You can sit here all night and experience the train driving, and you can watch the train all day, so you can experience extraordinary things in a corner of the city. First day of release I feel a considerable response from

Full of confidence and challenge the driving experience ...

Under the guidance of the general manager of the hotel, Hasumi, I also challenged the driving experience.

The first is the beginner's course, which departs from Tokyo Station on the Keihin Tohoku Line.

Nagano


"Of course it's my first time, but I can afford it!"


General Manager Hasumi


"Please pull the master controller to start the train"


Nagano


"It's moved, it's amazing"


General Manager Hasumi


"I'm heading to Yurakucho, right? It's

600 meters. "


Nagano


" Is this fresh Hitachi? What's this? "


" It's so much fun. I feel like I'm really driving because I pass by the train. "

What you see on the screen is a realistic landscape taken from the train with a camera.


The announcements and voices of the bells are also recorded in the actual vehicle, giving a sense of realism.

The tension rises when you pass by your favorite train such as the limited express "Hitachi", but the distance between Tokyo Station and Yurakucho Station is only 800 meters.


You have to get ready to stop in no time.

General Manager Hasumi:


"Please drop it to about 45 km / h in the middle of the station. I've applied the emergency brake now! Oh, I stopped halfway."

Nagano


:


"Oh, I'll move it!


Stopped, stopped, no. It's an easy victory. "


General Manager Hasumi:


" But I stopped with an emergency brake in front of me ... "

At Hamamatsucho station, I overrun because I was too fast.


Driving a train was more difficult than I expected because the deceleration was very delicate.

A device that can definitely wake you up!

??

This is not the only equipment that captivates railroad fans.


The bed has that mechanism that is familiar to railroad fans.


Yes, it is a "on-time wake-up device" used by night shift crew members who are not allowed to oversleep.

At the set time, the back part swells with air, so to speak, it is a mechanism that forces you to wake up.

General Manager Hasumi


"It is said that it is a device that can be woken up absolutely."


"Railway crew must wake up. Would you like to experience it?"


Nagano


"Is it really possible to wake up?"

Nagano


"This may happen when you suddenly feel uncomfortable ..."


"But should I just sleep on a pillow?"


General Manager Hasumi


"That's no good ..."

This room has other secret gimmicks related to railways.


If you stay alone, it starts from 37,000 yen per night, but some people make reservations from 5 months in advance, and it seems that the response is great.

Hotel Metropolitan Marunouchi Hideki Hasumi General Manager


"The trip to go far with a large number of people due to the corona sickness has gradually disappeared, and the last two years have been a tough situation for the hotel. Hotel reservations are recovering sharply. It may not happen, but I want to keep up with the gradual recovery of demand. "

What is "Staycation"?

A travel style that enjoys staying at a hotel near you rather than traveling far away.



The combination of "Stay", which means stay, and "Vacation", which means vacation, is called "staycation", and demand is expanding due to the corona disaster.

Questionnaire survey conducted by Recruit's research institute in April last year.


When asked about the purpose of the overnight trip with multiple answers, "spend leisurely at the inn" increased significantly to 46.8%, which is close to half.



It became the top by suppressing "eating delicious local food" and "hot springs and open-air baths" which were the first place before Corona.



It seems that the shift change of the trip centering on staying at the hotel is certainly progressing.

Recruit Jalan Research Center Kanako Morito Senior Researcher


"In Corona, we have stopped traveling around many tourist spots with a large number of people, and more and more trips are completed at accommodation facilities. It is necessary to form an agreement for "Jalan", but if you have one or two people, it is easy to get together with your hobbies and favorite things. There is a tendency for sexual journeys to stand out. "

Hotel to stay with dog

Such a "staycation".


It has also led to the creation of a new community that was being lost due to the Corona disaster.


I (Magata) visited the hotel "inumo Shiba Koen" which opened in Minato-ku, Tokyo in February.

The hotel has a 76-square-meter "dog run", a grooming salon for body care, and a restaurant where you can take your dog with you, specializing in "staying with your dog". ..

Check-in starts around 3 pm.


A family with pets came from Tokyo.

I brought the Pomeranian "Momo" and the Sheepdog "Van".



"Momo" who entered the room can relax by playing on the bed or having him hang out.

In a normal hotel, it is not legal for a dog to go up on the bed or sofa, but in this hotel, you can just put on a diaper and relax on the bed with the owner.

On the other hand, "Van" goes to the basement of the hotel for grooming.


After shampooing her proud silky hair, she was happy to have her nails cut and her teeth brushed.

Dog first room

In some rooms, even the bed has been removed to spend time with my dog.



This room where Shih Tzu's "Hanamaru" was staying.

It seems that the sofa is rearranged to make a bed only when sleeping so that the dog can play on the large floor.

Hanamaru's owner,


"I wonder if it's" dog first ". The sofa doesn't feel uncomfortable. If there is a bed, the dog will just pass through the gap, so I'm at home here. I think it's good because you can spend it like that. "

I wasn't really good at dogs because I was bitten by a dog when I was a child.



At first, I was surprised at the interview, but I was so cute that the playful "Hanamaru" was lying on the cushion, so I suddenly went out in front of the cameraman and took pictures with my smartphone. I have.

Exchange between dog lovers

At the dog run in the basement, "Hanamaru" and "Kotaro", a Shiba Inu, were playing.

Kotaro's owner:


"My child is 6 years old"


Hanamaru's owner:


"We're together! 6 years old in June"

The moment I made a mom friend with my dog ​​of the same age.


All the guests have the purpose of "staying with their dog", so it is said that conversations are naturally lively and new encounters are also fun for the trip.



If you stay with 2 people, it starts from 50,600 yen per night.

You can bring up to 2 pet dogs.

The owner of Kotaro


"There are many children who stay at home in Corona, and if there is no such opportunity, the owners can not interact with each other. It feels like a park debut."


The owner of Hanamaru


"This hotel is" this person, I don't have to worry about dogs being okay. ”Everyone has a dog, so I think it will be a good opportunity to talk to them and get to know them.”

Super individual hotels one after another

Such a super-individual concept hotel.


It is appearing one after another all over the country.

・ Hotel surrounded by books (Hakone, Kanagawa)


・ Movie theater where you can stay (Sumida-ku, Tokyo)


・ Sake brewery at the hotel (Nara)


・ Glamping at a closed school (Shizuoka Shimada)


・ Hotel with a ninja room (Taito-ku, Tokyo )

)

The hotel industry continues to be in a difficult situation due to the corona.


Experts point out that a "selection and concentration" decision is urgently needed.

Recruit Jalan Research Center Kanako Morito Senior Researcher


"Actually, if you put out your expertise thoroughly, it will spread all over the country with a network of people who will become fans. It will be a hotel. Corona will not disappear soon, so we have to think of a promotion that matches with Corona. "

JTB, a major travel agency, estimates that 16 million people will go on domestic trips during the Golden Week holidays, which is about 70 from last year's Golden Week holidays when a state of emergency was declared in Tokyo and Osaka. It is expected to increase by%.



However, the number of infected people has remained high, and it is still about 60% compared to before Corona.

The hotel industry continues to face a difficult business environment.



Is it possible to attract new fans by achieving both "safety" and "fun"?

I would like to continue to pay attention to it.

Saturday Watch 9

This content will be broadcast on "Saturday Watch 9" from 20:55 on Saturday, April 23.

Reporter of the Ministry of Economic Affairs


Kentaro Makata


After working at the Obihiro Bureau, Takamatsu Bureau, and Hiroshima Bureau, the Ministry of Economic Affairs.

He is in charge of the Ministry of Land, Infrastructure, Transport and Tourism.


I want to eat delicious food in Hokkaido.

Saturday Watch 9 Economic Caster


Yukiyo Nagano


After working at the Gifu Bureau and Kagoshima Bureau, the Ministry of Economic Affairs.

Economic caster from April.


I want to relax in my hometown Tanegashima.