New indicators of healthy eating: reduce oil, salt and sugar!
With the improvement of health awareness, healthy eating has become a new life attitude of Chinese people.
It has become a new trend to reduce the addition of oil, salt and sugar in food and increase healthy ingredients.
According to the scientific research report on dietary guidelines for Chinese residents in 2021, my country's per capita intake of oil, salt, and sugar is excessive, and the actual per capita daily intake significantly exceeds the recommended intake by the Nutrition Society.
At the same time, the proportion of overweight and obesity in my country's population has further expanded.
In the "National Nutrition Plan (2017-2030)" issued by the State Council in 2017, it was proposed in the "Eat and Dynamic Balance Action" to extensively carry out the "Three Reductions and Three Health" special actions to promote salt reduction, oil reduction and sugar reduction.
Therefore, in recent years, food has continued to innovate in the health range around the "three reductions".
Low-fat and low-salt foods are the current trend in the food market, and beverages, condiments, and snacks with "zero sucrose" have become the norm.
For example, the sodium-reducing seasoning is seasoned with matsutake mushrooms and shiitake mushrooms, reducing sodium by 29%; cod and chicken breast potato chips use 0 oil-clearing puffing technology, which can be baked at about 140 degrees Celsius without adding oil, preserving food nutrition and keeping low Fat, high protein, low calorie and other characteristics; oil-free pastries use eggs and milk to replace traditional cooking oil, which is more "light" while retaining traditional flavor; in addition, sugar-free beverages use sugar substitutes such as erythritol to replace sucrose, which has Occupy the absolute C position in the beverage market.
At the same time, functional ingredients in food are constantly innovating.
Candies to refresh the mind, protect eyes, and hangover, bedtime drinks to soothe the nerves and help sleep, and white kidney bean flakes to help inhibit sugar absorption before meals, etc., meet people's various health needs.
The survey report "New Demands of Consumers Under the Influence of Healthy Diet" shows that from 2020 to 2021, Chinese people's spending on health has increased significantly. Among the recognition of healthy habits, the content related to diet is ranked in order of importance: Balanced nutrition, varied diet, protein intake, dietary fiber supplementation, vitamin and trace element supplementation, reduction of high-salt diet, reduction of sugar intake, light and light food, and reduction of fat intake, etc.
Under the new normal of healthy eating, more than 60% of the population believe that the increase or decrease of oil, salt and sugar is an important concern for them to make food choices.
They pay attention to the ingredient list in the product, pay attention to the calories in the product, and are passionate about eating healthy food to keep in shape.
Among them, when purchasing beverages, taste, health, and sugar content are all important considerations. When purchasing food, its nutrition and health are also equally important as taste and taste.
What factors will be "kept out" of healthy food?
According to the survey, deep-fried, too much sugar or too sweet, too salty, roasted, and high in fat are considered unhealthy foods by respondents.
Whole grains, fruits and vegetables, vitamins, dietary fiber, protein, etc. are healthy ingredients that are highly accepted by people.
Moreover, in the context of the epidemic, the ingredients and effects that can help improve human immunity, clear the lungs, and help sleep have become more important.
In addition, from the perspective of age, children have a high demand for improving immunity and promoting growth and development, while adults' main needs are to control weight, improve immunity and maintain good energy.
In terms of food, children’s snacks require raw materials without preservatives, high calcium and high protein to help growth and development, and non-puffed and non-fried snacks that are healthier while satisfying their cravings; Generation Z prefers card-controlled, meal replacement foods, low-fat and anti-sugar. , functional meal replacements, satisfying taste buds without worrying about the increase in calories; people who pay more attention to the quality of life have a soft spot for organic whole grains, low-fat satiety, supplemented with fiber, and the whole family can eat healthy; silver-haired people also join the army of healthy food , sucrose-free, salt-reduced pastries are more in line with their new needs for a light diet.
Text / Our reporter Chen Si