Illegal pop-up advertisements can be described as "psoriasis" on the Internet.

The cost of illegality is low, and businesses are not afraid to report that pop-up ads are illegal. Many pornographic pop-ups even embarrass the minors who "I didn't want to watch pornography, but the pop-up window will do it first", poisoning the minds of young people.

In governance, all parties wrangled "My search engine can't control the website itself, and my website cannot detect the content of advertisers." On the surface, there is a technical bottleneck, followed by advertisement pop-ups and advertisement blocking that have become a malformed chain of interests. "You don't care. , I don’t care, endanger minors.”

Therefore, illegal pop-up advertisements must be supervised in an "underlying" type of supervision to break the deformed chain of interests.

Recently, NPC deputy Shi Haofei suggested that a joint law enforcement mechanism be established to severely crack down on illegal behaviors in pop-up advertisements.

Do you have any suggestions for the management of pop-up advertising chaos?

(Wu Tao)