It will launch on Wednesday by default and is watched by 3000 officials, media and interested parties

The Arab Media Forum reviews strategies for transitioning to the digital environment

  • Mona Ghanem Al-Marri: "The 19th session deals with the requirements of media development in the region, with the aim of preparing well for the future."

  • Maitha Buhumaid: "The rapid events have pushed many media organizations to complete the digital transformation within days."

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The "Dubai Press Club" announced the details of the agenda of the 19th session of the Arab Media Forum, whose activities will be launched under the patronage and in the presence of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister and Ruler of Dubai, on December 23, by default, as he will follow up on Dimension of more than 3000 personalities from Arab and international media leaders and institutions, and major writers, thinkers, intellectuals and those interested in the media industry.

Mona Ghanem Al-Marri, President of the Dubai Press Club and Chair of the Forum's Organizing Committee, confirmed that the 19th session will address the requirements of media development in the region to prepare well for the future and participate in making its features, especially after the Corona virus crisis, which contributed to the rapid transformation of media and press institutions. To digital alternatives.

The forum will be held under the slogan "Arab Media: The Future is Digital", and it sheds light on important topics related to the prospects of media work in the region during the next stage, with a review of solutions and strategies for the transition to the digital environment, and ways to benefit from the advantages of the fourth industrial revolution, in relation to Connecting and broadcasting content and information platforms.

The Prime Minister of Egypt, Dr. Mustafa Madbouly, the Secretary-General of the Gulf Cooperation Council, Dr. Nayef Al-Hajraf, the Minister of State for Information in Egypt, Osama Heikal, and the President of Reuters News Agency, Michael Friedenberg, will participate in the new session, along with Arab media experts. And leaders of global media organizations.

Al-Marri added: “We are looking forward to seeing visions and ideas about a rapidly changing world, in which our peoples are preoccupied with many issues that affect the political and economic scenes, as well as the health scene that has topped global events due to the (Covid-19) pandemic and its impact on various aspects of life, including the field. Media ».

In turn, the director of the Dubai Press Club, Maitha Buhumaid, said: “Through the new session, we will continue our endeavors to bring together media decision-makers, elite thinkers and influencers in media and politics, to clearly identify global trends and new developments, and redraw the media landscape in the region, to be ready for the future. With all its variables, especially with the size of the change caused by the (Corona) virus in the world, it was not taken into account that this global pandemic would cause the closing of state borders and restrict movement, disrupt global trade, and affect vital sectors of great importance, most notably the media.

She added that "the accelerating events have prompted many media organizations around the world to shorten the stage of digital transformation and complete it within a few days. Through this digital boom, the importance of anticipating the future needs of this vital sector has emerged," noting that "the regulatory committee puts on the discussion table every These issues come out with a clear vision about the model that Arab media organizations need to adopt. ”

Buhumaid said that media workers are required today more than ever to create a new path for their work, in which they focus on developing their expertise and adapting to the requirements of the digital age, pointing out that all forum activities will be transmitted via live broadcast on a special digital platform designated by the committee for this purpose. Its activities will be shown on the digital platforms and social networks of the Dubai Press Club, as well as on major local and Arab media organizations.

A group of the most important Arab media figures and the most prominent influencers in the field of digital platforms and social media in the region confirmed the follow-up of the activities of the new session, with the forum hosting more than 500 prominent media figures from inside and outside the country.

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