Kry is one of the online medical companies that invests heavily in opening its own health centers.

The company calls it a natural part of the development where they want to be able to offer more patients a flexible "digi-physical" care.

The investment has gone well.

In one month, 10,000 patients have signed up at Kry's two health centers in Stockholm, a figure that could take years for other newly opened health centers to reach.

For each person who registers with Kry, the company then receives a sum of money from the region which is paid out every month.

- We already have a large patient base in Stockholm and I imagine that many of our existing patients think that "they are finally opening a health center" and choose to list here, says Erik Hjelmstedt who is Sweden manager at Kry.

Patients do not understand

At the same time, SVT has been contacted by both patients and doctors in the regions of Skåne and Stockholm who claim that Kry is playing an ugly game.

The online medical company urges patients to re-register with Kry directly in the company's care app, without the patients understanding what it means, according to the critics.

- I have received several testimonies about patients who did not understand that a listing with Kry means that they opt out of their current health center, says Ylva Sandström, chairman of the District Medical Association in Stockholm.

Abnormally many leave Kry's spring center

Kry opened its first health center in Lund at the end of 2018. A total of 24,880 people from Skåne have chosen to register there.

Statistics from Region Skåne show, however, that almost half, 11,446 people, have chosen to leave the health center.

- It is an abnormally high figure, you can definitely say that, says Göran Stiernstedt, state care investigator.

- This indicates that the information about the re-listing has not been optimal.

It is normal to keep your listing after changing, he says.

Ordinary care is threatened

Representatives of both private and publicly controlled health centers are also sounding the alarm that Krys' entry into physical primary care threatens the finances of ordinary health centers.

- The consequences will be that we can not have the staff we need, says Olof Lindqvist in Mellersta Skånes Läkareförening.

Unfair criticism

Kry emphasizes that they follow the regulations that are in place and that the regions have not had any objections to either Kry's establishment or the possibility of letting patients register via their app.

- I have a bit of a hard time understanding the criticism that is constantly directed at us.

We run a health center just like everyone else and have the patient's best interests in focus, says Erik Hjelmstedt, Sweden manager at Kry.