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May 19, 2020 Former Disney top manager Kevin Mayer will be the new CEO and chief operating officer of the social network of the moment: TikTok . The company, with around 60,000 employees worldwide, further increased its popularity during lockdowns for coronavirus.Mayer's "profound" experience in building successful international businesses is an incredibly appropriate choice for our mission which is to inspire user creativity globally, "said Yiming Zhang, CEO of ByteDance, in a statement. parent company of TikTok.
Mayer will take office on June 1, based in California. Mayer, who directed the Disney consumer offerings, left office last February when he hoped to become the group's number one in place of Robert Iger but Bob Chapek was preferred.
Launched in 2017, the TikTok app has been downloaded at least two billion times, according to SensorTower. In the month of March alone, the peak of the pandemic, it was discharged 65 million times.