The cinema's trick against coronan - private movie screenings

During private film screenings, visitors are allowed to choose from a selection of films in three different price ranges.

- It is an accessibility that is completely out of the ordinary. You get to choose which movie and what time you want to see it, says Mikael Bengtsson, who runs the cinemas in Laholm and Oskarström.

It was last week that cinemas started with the new concept in an attempt to get the audience back, albeit on a smaller scale due to the fear of being coronated.

- It does roll in some bookings small and good. We hope that this can do so that we can keep our nose above the water until the crisis is over. We must be able to survive until then, he says.

It is quite expensive, a movie screening costs between 800 and 1200 SEK depending on film and time - why do this instead of watching movies at home?

- There are two completely different experiences, and this is also a bit more than a regular cinema show. It's a very safe environment, ”says Mikael Bengtsson.