The communication of presidential candidate Michael Bloomberg is once again talking about her. If he hasn't spent as much time on the field as his opponents, the former mayor of New York is trying to make up for it otherwise.
He launched a major advertising campaign on the Internet that would have already cost more than 450 million euros, reports the specialized media Mediaite on Tuesday. His campaign team has just launched a new communication object: an anti-socialist cap, against the candidate Bernie Sanders.
A diverted cap
A post had been posted on Twitter and explained: "We have something in store for our CAPitalist friends". A play on words with the word "cap" - which means cap, in English. Also on the back is “Bring the Boss,” says Slate . Mocked by Internet users, the post was finally deleted from social networks.
This object was able to awaken the imagination of some, who did not hesitate to divert it, in particular by creating a cap with a guillotine and always this sentence: "Bring the boss". Michael Bloomberg's messages have already been mocked several times. For example, he had created a poster campaign to ridicule Donald Trump. The candidate also pays people to post pro-Bloomberg tweets.
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