The Ministry of Community Development's “Bracelets of Determination” project, which enabled a group of young girls with intellectual disabilities to produce attractive design products, has achieved remarkable success. The number of bracelets sold in the past two months has increased by 100%. %.
Wafa Hamad bin Sulaiman, director of the care and rehabilitation department at the ministry, told Emirates Today that the project launched by the ministry in a workshop to integrate and develop the skills of the people of concern has met with great interest, either from those who implement it or From consumers », pointing out that it falls under a local brand that is competitive in quality, as well as it carries two material and moral values.
The number of bracelets sold at ADNOC petrol stations has risen from 150 per week in July to 300 per week at the moment, and is expected to rise to 500 per week.
“The sale of bracelets started at 25 ADNOC petrol stations, but the demand for them has increased the number of stations it sells to 65 currently, distributed across the UAE.”
She stressed that the project aims to support the girls targeted from the workshop psychologically and socially, and integrate them into professional workshops, based on the implementation of strategic ideas aimed at supporting young people and develop their ideas and encourage their work, in line with the goals of the policy of empowering people of determination.
In response to a question on how to benefit from the financial return from the sale of bracelets in support of the people of determination, Ben Suleiman stressed a study to develop a clear methodology to ensure the distribution of the return to the participants in the project, pointing out that they are divided into trainees and products, all of which will benefit from the revenue, The bracelets can be in ministry workshops, or in girls' houses.
As for the duration of the training process for female students producing bracelets, Suleiman said that it varies from one girl to another.
Bin Sulayman described the products of the people of determination as a prominent local brand, competing with their quality and value of other products, and that they carry great material and moral value, stressing that they add value to the balance of the owners of the people of concern, as well as to the plans, programs and projects of the Ministry, aimed at achieving a real fruitful and effective integration in the march Sustainable development, reflecting positively on the efforts of rehabilitation, empowerment and family and community integration in the UAE.
It is worth mentioning that the Ministry has a project under the brand «necklace», market products creations of girls of people with intellectual disabilities in the world of jewelry, a collection of elaborate products of bracelets, necklaces, hairpins, cufflinks made of precious stones decorated in red Green, blue, or a combination of three colors, plus gold-plated silver, or rhodium-plated silver.
530 bracelets
Inspired girls from the bracelets project produced 530 bracelets that were distributed as gifts during the Abu Dhabi Olympics in March 2019.Girls are keen to give their works of art products to loved ones, which makes them very happy, because they provide Their gifts than they make with their own hands.