A number of young media candidates for the Federal National Council elections have confirmed that they are contesting the elections to improve the level of communication with government departments, activate the role of new media in institutions, train citizens, and develop plans that will increase media specializations in universities as well as enacting legislation. To provide media content suited to national identity, in order to combat negative phenomena that are broadcast on social media.

The Emirates Today monitored through its programs talk about weak channels of communication with government departments, and promote their services themselves, as they rely on external companies to achieve their media goals, pointing to the importance of finding new channels and ways to activate communication channels between the public and media and government institutions, and the rehabilitation of citizens from The establishment of an accredited media center to train citizens in media policies and integrate them with government departments, and provide innovative and new ways to listen to their views and aspirations, as the main driver in the development and improvement of media services.

Media candidate Abdullah al-Shehhi called for increasing Emiratisation rates in all sectors, including the media sector, in line with the state's aspirations and meeting the needs of media citizens, pointing out the importance of creating job opportunities for media professionals who have the right to practice their professions. They love it, as the media profession is a profession of hardship, so some parties refuse to hire them, forcing this group to turn to alternative jobs.

He pointed out that his electoral program included the role of the new media in the development and upgrading of government institutions, through the activation of its various roles in the institutions, and continuous work to update university disciplines, and the development of new specialties in the field of media to cope with the current life, pointing to the need to spread awareness among media Deliberately enact legislation to combat negative phenomena in social media.

In turn, the media candidate, Iman Obeid Al-Soum, stressed the importance of finding new ways to activate communication channels between the public and government institutions, and the need to rely on national competencies in achieving the objectives of government institutions, especially in the field of media, and the development of new mechanisms of communication, as the main engine in the development and improvement of services. Such as the establishment of an accredited media center, to train citizens in media policies, legislation and methods, and integrate them into government departments.

She pointed out that, through its electoral program, she considered setting up a media hub that supports the orientations of the state leadership. The aim of having a media section, public relations and liaison with government departments is to serve the people, but many of them did not activate these departments, which are very important. There are a lot of citizens resort to talk about their complaints on social media and radio, which creates distrust of these circles, noting that they have developed plans aimed at the need to find ways to develop sections and media departments, and work to activate them in proportion to the extent of the development of available technology Either S.

She stressed that the official authorities are required to activate the means and channels of social communication in an optimal manner, to achieve the required and on time, to remain the number one state in all sectors.

The candidate, Dr. Suhail Al-Bastaki, stressed that the media is the fourth authority, and has a very important role in highlighting the positives, highlighting the challenges to address them, find radical solutions, and communicate the voice of the people to decision-makers, pointing out that his electoral program included the focus of the claim, and work to establish A federal entity concerned with promoting the UAE media at the Arab and international levels, in terms of tourism of all kinds and highlighting the achievements of the State, which contributes to the diversification of the sources of the economy and the sustainability of the State's resources to serve the community.

He added that universities should train and develop Emirati skills in the UAE to graduate distinguished journalists, adding that he will work to highlight the importance of media in local and federal bodies, in addition to activating media offices, pointing out that he seeks through his election program to focus on the establishment of a federal directive body Censorship, to contribute to raising the knowledge pool in the community, and educating people about news, information and ideas that affect the decision-making process and implementation, as the media is an important source of awareness.

The media candidate, Mohammed Al Kaabi, pointed out that in one of the axes of his election program, he focused on the importance of the role of national media in building an Emirati reputation to boast to the world in spreading the achievements of the people of the UAE, by enacting and proposing regulations and legislation that urge national channels and social media pioneers and the UAE society To provide media content suited to national identity.

He continued: «It is very important to have federal legislation and policies governing the process of media emergence of the people of the UAE, and adhere to the values ​​and principles of goodness raised by the people of the UAE, which distinguish them from different peoples of the world», pointing out that the state is witnessing an unprecedented economic development, In the UAE, it is imperative to keep pace with this development.

He stressed that we should not overlook the role of the media in conveying the concerns and suggestions of the Emirati street in the right and accurate way to the competent authorities, so as to ensure the existence of effective channels of communication between individuals and governments.

For his part, media candidate Adnan Hamad Al Hammadi focused in his election program on the role of youth, providing them with job opportunities, supporting them to work in the private sector, especially media companies, and supporting and highlighting the soft power of the UAE in international forums.

He pointed out that the media faces many challenges, including professionalism and professionalism, and there are groups that practice the role of media, which makes it necessary to legislate and laws to reduce negative practices, especially on social media, in addition to the development of a set of axes for the development of the media sector, and the training of national talent And development of information units in government departments.