Cupertino (USA) (AFP)
Apple has introduced its new range of smartphones, the iPhone 11, equipped with multiple cameras and sold from $ 699, at its annual grand mass at its headquarters in Cupertino, California.
"The new iPhone is packed with new features and the new design is amazing," enthused Tim Cook, the group's CEO.
The iPhone 11 is equipped with a new chip, the "A13 Bionic", must give a technical advantage to Apple compared to its competitors, while the iPhone is losing ground in a global market of smartphones in slow motion.
The price of $ 699 for the basic iPhone 11 is lower than that of the iPhone Xr, the cheapest model released a year ago, and other high-end smartphones, such as iPhone XS, sold to around $ 1,000.
The apple brand has especially highlighted the sophistication of new integrated cameras.
The iPhone 11 will have a dual camera on the back, wide and ultra wide and the sensor on the front of the camera, used for selfies, will film in slow motion. The iPhone 11 Pro will be equipped with a triple photo sensor.
Apple also insisted on longer battery life and better shock and water resistance.
The iPhone 11 Pro will cost $ 999 for the small model and $ 1099 for the big one.
© 2019 AFP