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Apple is now in the video streaming service. Netflix, which has become a global content dinosaur, is going to make a head-to-head match.

In Washington, Kim Su-hyung reports.

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Apple has released an ambitious video streaming service Apple TV +.

Apple TV + made it clear that its content will compete with Netflix, the strongest video streaming service.

I will be able to see 1.4 billion Apple devices around the world as well as Samsung and LG TV running Apple TV apps.

Steven Spielberg, Oprah Winfrey, and others have announced plans to create content for themselves and forthcoming.

[Tim Cook / Apple CEO: We have partnered with some of the most creative creators we have never had before for Apple TV +, which has never happened before.]

Netflix, which has 133 million subscribers worldwide, has already surpassed cable TV in the US and became the top player in the content market.

Apple's share price has fallen nearly 20% from October last year due to a decrease in sales at the end of last year.

In the end, Apple is limiting its ability to sell digital devices such as iPhones and iPads, and is turning its attention to the content field.