The Spring Festival consumer market presents four major new features and multiple departments launch new products to welcome the Spring Festival and celebrate the New Year consumption scene. The Spring Festival holiday in 2024 will be longer than in previous years, and the number of trips is expected to hit a new high.

Coupled with the recent widespread rain and snow weather across the country, it is very important to ensure the supply of daily necessities. The Commerce Department launched the "National Online New Year Shopping Festival" on January 18 (the eighth day of the twelfth lunar month)