On March 12, local time, the 2024 London Book Fair opened at the Olympia Exhibition Center in London. Under the theme of "Reading China", more than 3,200 books open a window to understand China for overseas readers.
During the book fair, Beijing Publishing Group and the British Beijing Association jointly held a book donation ceremony. The book fair focuses on the transition of books from print media to digital media, including audiobooks, film and television scripts, and podcasts. The total area of the China exhibition area is 454 square meters.