Sand to Green: growing fruit trees and aromatic herbs to transform the desert into fertile soil. Sand to Green's next goal is to expand the project to a 20-hectare site, also in southern Morocco.

Techniques that the company could very quickly export to countries like Mauritania, Senegal, Namibia, Egypt, even in certain regions of the United States and on the Mexican coast. The stated goal: to regreen 10,000 hectares of desert soil by 2030. The process is now, if not mastered, known: the earth must be turned over to a shallow depth to aerate it.