Max Fisher: "Social media dramatically deepens moral outrage, amplifies rage, and amplifies who you direct it at". Rodrigo Terrasa Madrid: Facebook's gravest sin was deliberately designing their platform to exploit our innate psychological needs to get us to spend more time online.

"A social network can be extremely effective in changing your behavior, your sense of right and wrong, even your understanding of the line between truth and lies," he says. "It took the tobacco companies half a century and the threat of potentially fatal litigation to admit that their products caused cancer," he recalls.