Social media is receiving attention from the Taliban-led Afghan government, because it has the ability to coordinate and direct public opinion at the level of large audiences, and in a short time. The Taliban is trying to manage public opinion on the one hand and refute propaganda against it on the other hand.

Taliban leaders and spokespeople use social media to present their positions on Afghan issues. The accounts that work for the Taliban can be divided into 3 groups: Taliban leaders, spokesons for the government, and supporters of the previous government.