In July 2020, the Central Cyberspace Administration of China issued “13 new rules” and other specific governance measures to combat self-media chaos. An investigation by Liu Xiya, deputy to the National People's Congress and party secretary of Chongqing Xiejiawan School, found that some educational self- media deliberately exaggerated the sentiment of educational competition and increased educational anxiety by publishing some videos that lacked factual basis.

The punishment for chaos in self-Media mostly involves not granting profit-making authority, banning or blocking accounts within a certain period of time.