Bout' à Bout' works with nearly a hundred drink producers and more than 200 distributors. The anti-waste law for a circular economy wants us to escape the era of disposable plastic: -50 by 2030.
The company has more than 500 references of reused containers. In 2023, Bout à bout arrived in supermarkets, it raised more than 7 million euros with around thirty employees on board. Objective for 2024: convince the wine industry to standardize and reuse their glass bottles rather than buy new ones.