Google will appeal the fine of 50 million euros imposed by the CNIL, which has accused it of not informing its users sufficiently and sufficiently about the exploitation of their personal data, announced Wednesday a spokesman for the American giant. "We have worked hard to create a RGPD consent process for personalized ads that is as transparent and as simple as possible (...) We are also concerned by the consequences of this decision on publishers, creators of original content and technology companies in Europe and elsewhere, "said the group in a statement.
A first. "For all these reasons, we decided to appeal," justified Google, who will seize the State Council. The gendarme French personal data, which sanctioned Monday the American giant, had been seized, as soon as the entry into force of the RGPD, by complaints filed separately by two associations for the defense of the rights of Internet users, the Quadrature du Net, and None Of Your Business (NOYB), founded by Austrian data protection activist Max Schrems. La Quadrature du Net acted on behalf of nearly 10,000 French internet users. This is the first time that an EU regulator has used the new arms provided by the EU against an Internet giant to protect the personal data of its citizens, in its regulation which came into force on May 25.