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To speak of

World of Warcraft

is to speak of one of the best-known and most enduring franchises in the world of video games.

With almost

18 years behind him,

he still has more than 4.8 million registered players worldwide, far from the more than 12 million he had in 2010, agree, but a not insignificant figure considering how quickly fashions pass in this sector.

It is also talking about one of the most traditional.

As a game, it remains anchored to PCs and Macs. And everything indicates that this will continue to be the case.

According to the

Bloomberg publication, Activision Blizzard and NetEase

have canceled the development of a project with which they hoped to bring the world of

World of Warcraft

to the smartphone.

Activision Blizzard

's intention

was not to create a new client to be able to play the multiplayer role-playing game that fans are used to, but to create a completely new one, in the same universe, and adapted to the type of player on these platforms, which at In general, they tend to spend less time playing and do so with touch controls and on a smaller screen.

NetEase, the company in charge of the development, had a team of 100 programmers working on this game and more than three years of work already done.

The company has also been responsible for

Diablo Immortal

, the adaptation of another of Activision Blizzard's best-known franchises.

The reason for the cancellation of the project, which was known by the code name of

Neptune,

seems to be in a disagreement on the best way to monetize the development of the game.

The original

World of Warcraft

uses a monthly subscription system that gives you the right to play in a world to which missions and content are constantly being added.

On mobile, however, game creators often bet on micropayments in exchange for virtual objects or currencies, a more lucrative option for developers.

The game, in any case, is not the only one with which Activision Blizzard wanted to expand the franchise to new platforms.

For years it has had a trading card game,

Hearthstone

, which takes advantage of characters and locations from the game.

It is also preparing a strategy title that will be released in the coming months.

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