The YouTube app on a smartphone.

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The goal of YouTube is to allow parents to give their children more freedoms on the video site while establishing certain limits.

For this, the company announced Wednesday that it will offer in the coming months accounts allowing teenagers to use the platform within the framework of the restrictions imposed by their parents.

In its beta version, this service will give parents the ability to use their Google account to access their children to YouTube while monitoring available content, said James Beser, head of family products at the platform.

"A new choice for parents"

“We've heard from parents and older kids that tweens and young teens have different needs that our products don't fully meet,” James Beser wrote in a blog post.

“We are announcing a new choice for parents who have decided that their tweens and young teens are ready to explore YouTube through a supervised account,” he added.

Thanks to the “explore” feature, parents will be able to view videos considered appropriate for children 9 years of age and over, such as tutorials, video games, music videos or educational and topical content.

Another setting will allow children to have access to videos deemed suitable for children aged 13 and over and to include live broadcasts.

Finally, a third option will give parents the option of making all YouTube accessible to their children, with the exception of content requiring a minimum age or addressing sensitive subjects.

The YouTube Kids precedent

“We'll use a mix of data related to user research, machine learning, and human intervention to determine which videos will be included,” the official said.

“We know our systems will make mistakes and we will continue to improve over time.

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Originally intended for users over 13 years old, the video sharing platform created in 2015 the YouTube Kids service containing features such as parental controls.

YouTube has also been frequently criticized for not sufficiently filtering content and advertising inappropriate to its youngest audience.

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